Marketing is the process of getting people interested in your company’s product or service through market research, analysis, and understanding your ideal customer’s interests. Marketing pertains to all aspects of a business, including product development, distribution methods, sales, and advertising.
The marketing track prepares students for the strategic issues facing marketing managers when choosing target markets as well as gaining, retaining, and growing a customer base in a modern, competitive global marketplace. This track has a particular emphasis in product marketing.
CAREER ROLES
An MBA in Marketing will prepare you for roles such as:
- Brand Manager
- Product Marketing Manager
- Sales Manager
- Business Development Manager
- SEO Manager
- Email Marketing Manager
- Digital Marketing Manager
- Social Media Manager
COMPANY PLACEMENT
CLASSES & ADVISEMENT
Marketing Track Course Recommendations