By the time entrepreneurial management student Katherine Kimball was 10 years old, her parents started charging her every time she baked because of how expensive her hobby had become. Now, Kimball charges others for her desserts, but establishing her own business, she says, required more than improving her recipes—she first had to learn to be confident in herself.

Miriam Szendre is a sixth-generation Brigham Young University student. But, she says, that wealth of family history at BYU didn’t mean a wealth of financial support.

When Audrey Vengesai took her first accounting class at 13 years old, she says she fell in love with solving complex puzzles of information. As she continues her studies with the support of her family and professors, Vengesai says she has seen how moments of her life connect and build upon each other.

When an injury ended Daniel Lacey’s playing career, Lacey redirected his time and energy toward business and marketing—a pivot that would eventually land him on the Forbes 30 Under 30 list.

When BYU Marriott School of Business alumnus Brandon Camp saw his twin sons, both on the autism spectrum, spend their senior year applying and interviewing for jobs without success, he made a decision: “We can complain about the problem, or we can do something about it.” So Camp and his family created Gotta Play Games, a board game company designed to provide work experience for his sons while strengthening family relationships.

Shelley Bushman was working towards her “dream job.” After returning home from her mission, where she attended German Christmas markets, she landed an internship as an experience design and management (ExDM) student with Salt Lake City’s Christkindlmarkt and contributed to the German celebrations in the area. But when Covid hit the event market, she had to pivot.

Liz Dixon believes that whether students are in a boardroom presentation or around the watercooler, they can exemplify Christlike leadership by communicating with integrity, respect, excellence, and faith in Christ.

Tolerance mindset to let small errors slide may impact other decisions

BYU Marriott professor teams with ASU, University of Duisburg-Essen, and industry coauthors to create GenAI Governance Framework.

Brigham Young University will never get old—especially when Young is part of its name. But in 2025 the university hits a particularly venerable milestone: its sesquicentennial.

How can individuals better approach complex problems? And how do the world’s most innovative leaders help their teams? Read about BYU Marriott research and get practical tips on how to unleash your creative genius.

Whether scrambled for morning fare, hardboiled for holidays, or whipped for texture, there’s no denying that eggs are all they’re cracked up to be.