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Daniel Snow

Lee Tom Perry Distinguished Fellow and Associate Professor,
Marketing and Global Supply Chain
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Professor Snow is an Associate Professor and Lee Tom Perry Distinguished Fellow at BYU's Marriott School of Business. He serves as director of MBA Programs at BYU. Before rejoining the Marriott School's faculty, he was an Associate Professor of Technology and Operations Management at Oxford University's Saïd Business School. He also was a Fellow (faculty member) at Oxford University's Exeter College. He was an Associate Professor at the Marriott School in from 2010-2018. He was a chaired Assistant Professor at the Harvard Business School from 2004-2010, where he taught the core MBA course in Technology and Operations Management, and he co-developed and taught the Operations Strategy elective course. He was a lecturer at Wharton in 2010-2011 and has been a Visiting Lecturer at Oxford University, a Visiting Professor Dartmouth University's Tuck School, and a Visiting Professor at Harvard Business School. He has taught in executive education programs at HBS, including Building Competitive Advantage through Operations (BCAO), Leading Product Innovation (LPI), and Senior Executive Program, China (SEPC). He has also taught executive education programs at UCLA, Tsinghua University, Chalmers University, University of Xiamen, Universidad de La Sabana (Bogotá), and many others.

Professor Snow's research addresses two areas. The first seeks to improve our understanding of technological innovation, and specifically of the complex relationship between new and old technologies that exists during technology transitions.

His second area of research is in Service Operations—both in the building of theoretical microfoundations to help define the field, and in empirical research on the impact of IT on service employee productivity.

He holds a Ph.D. from the University of California, Berkeley’s Haas School of Business and an MBA from BYU's Marriott School of Management. He has worked for Ford Motor Company as a financial analyst, and he advises firms facing decisions about Research and Development, technology transitions, and the issues associated with new technology adoption. He serves on the Boards of Directors of Ceramic Process Systems (NASDAQ: CPS-H).


  • PhD, University of California at Berkeley, 2004
  • MBA, Brigham Young University, 1998
  • BA, Brigham Young University, 1996

Group Affiliations

  • CSCMP — Council of Supply Chain Management Professionals — 2011–0
  • Academy of Management — 2004–0
  • Strategic Management Society — 2004–0

Selected Publications

  • "The Prius Approach: How hybrid technologies help companies survive disruption and shape the future.", Harvard Business Review, Edition 11, Volume 93, Pages 103-109, Harvard Business School Press, Boston, MA, 2015
  • ""Old" technology responses to dominant technological threats: Demand heterogeneity and graceful technology retreats", Industrial and Corporate Change, Edition 5, Volume 19, Pages 1655-1675, 2010
  • "Bold retreat: A new strategy for old technologies", Harvard Business Review, Pages 76-81, 2010
  • "A detailed analysis of the reduction mammaplasty learning curve: A statistical process model for approaching surgical performance improvement", Plastic and Reconstructive Surgery, Pages 706-14, 2009
  • "Beware of Old Technologies’ Last Gasps", Harvard Business Review, Edition 1, Volume 86, 2008


Academic - Post-Secondary

  • Associate Professor, Oxford University, 2018–2020
  • Lecturer, Wharton School, University of Pennsylvania, 2010–2011
  • Assistant Professor, Harvard Business School, 2004–2010


  • Best Paper Proceedings, Academy of Management, 2013
  • Best Paper Honorable Mention POMS college of Service Operations, 2011
  • Finalist, Bateman Faculty Award, BYU Marriott School, 2011
  • Outstanding Teacher award, BYU Business Management Dept., 2011
  • QUIS Highly Commended Paper Award, 2011
  • Lumry Family Chaired Assistant Professorship, Harvard Business School, 2007


  • Italian

Administrative Assignments

  • Director — Lead MBA and EMBA Programs — 2020–0
  • Associate Director — 2016–0

BYU Citizenship

  • MBA Admissions — Committee/Council Member — December 2011–0
  • MBA Curriculum Committee — Committee/Council Member — December 2011–0

Professional Citizenship

  • Intermountain Healthcare South Region, Board Member, July 2015–0
  • Council of Supply Chain Management Professionals, Committee/Council Member, January 2012–0


  • Ceramic Process Systems (CPS-H) — Member of Board of Directors, Chair of Compensation Committee — May 2007–0