Stories from BYU Marriott
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Service as the Secret to Success
Colonel Trigg Randall doesn't just teach about service; it is what has helped him find greater joy and fulfillment throughout his life.
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The Right Place to Look
BYU Marriott School of Business student Dave Anderson has found that in life, just like in the accounting systems he studies, “There’s always something that can be improved,” he says. “I just have to look in the right places.”
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Relationships that Count: Inside NAC Connect
For the first time, the BYU Marriott School of Business hosted NAC Connect, an event that joins students with business professionals, including members of the school's National Advisory Council (NAC), through keynote speakers, breakout sessions, and networking opportunities.
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Leadership Beyond the Court
Creighton Hansen’s path to the BYU Marriott School of Business was anything but short. Standing at 6’6”, he played basketball at two different colleges before choosing to pursue a career in law. Although it meant parting with the sport he loved, Hansen says, he felt he could make a greater impact by committing to a new goal: “I felt I needed to be in the BYU Marriott School of Business.”
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The Power of Being Seen: Bill Hulterstrom’s 2026 Alumni Achievement Award Lecture
Business management alumnus Bill Hulterstrom began his remarks at the 2026 BYU Marriott School of Business Honored Alumni Lecture with a simple observation: “At three months of age, a baby notices if you’re looking at them or not.” Hulterstrom, who serves as the president and CEO of United Way of Utah County, emphasized the importance of seeing others. “We—the human creature—never outgrow the need to be seen.”
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Stepping Up to the Plate to Carry On a Father’s Legacy
Kore Baseball, the company their late father founded, is where the Charlie and Will Koelliker feel their father's love. Now, with support from the Rollins Center of Technology and Entrepreneurship at the BYU Marriott School of Business, Charlie says they are continuing their father’s legacy and finding purpose in pain as they grow their business.
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Practicing the Language of Social Impact
Rather than practicing Arabic primarily at shopping centers and tourist attractions, Kiki Aldridge talked with local Moroccans as an intern with a pediatric oncology clinic. At the clinic, she found that her connections, both foreign and domestic, were key to achieving her goals to make a difference.
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The Faith to Follow
After twenty years of being a stay-at-home mom, Janae Ricks had no plans to get a master’s degree. But receiving unexpected inspiration led Ricks to apply to the MBA program at the BYU Marriott School of Business, and she says the network she has built has influenced not only her life but also her family.
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Serving Others, Strengthening Self
Howard says his longer-than-expected mission experience helped him develop a deep love for service that led him to join the BYU Army ROTC program. And a focus on serving others, Howard explains, has helped him become a better and more Christlike leader.
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Beyond the Itinerary
During the summer of 2025, students studying abroad in Europe learned that their tour of the Vatican museums was canceled because of the conclave in session to elect a new pope of the Roman Catholic Church. But changes in plans are part of the adventure, says Sara Bowman, the Business Fundamentals in Europe study abroad coordinator for the Whitmore Global Business Center (GBC) at the BYU Marriott School of Business.
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Sticking with It
Finance alum Justin Hales built his Wall Street career on resilience, grit, and a refusal to quit.
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Finding New Ventures
Jennifer Scherbel began her BYU Marriott experience with one goal: to learn all she could in order to start a business. “I come from an entrepreneurial family,” she explains. “I had a few business ideas and just felt the itch.”
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When Creativity Takes Flight
Jason Boyd knows his official job title is a mouthful, and explaining his responsibilities is equally verbose. But despite the wordiness of his job description, his work as a creative leader speaks for itself.
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Rejecting “Eventually”
When Tavita Fewell chose his first major, he says it was mostly to get rid of the glaring “Major: undecided” line on his online student portal. But taking classes at BYU Marriott led him to a people-first career in marketing that he says he feels passionate about.
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Exploring Capability through AI Research
For the past year, information systems (IS) students from the BYU Marriott School of Business have been researching how artificial intelligence (AI) can help increase access to mental health care. For the students, this research project has been more than learning about AI and mental health: It’s been an opportunity to explore what they’re capable of.
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A Cup of Sugar and A Dash of Confidence
By the time entrepreneurial management student Katherine Kimball was 10 years old, her parents started charging her every time she baked because of how expensive her hobby had become. Now, Kimball charges others for her desserts, but establishing her own business, she says, required more than improving her recipes—she first had to learn to be confident in herself.
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Changing the Game
When an injury ended Daniel Lacey’s playing career, Lacey redirected his time and energy toward business and marketing—a pivot that would eventually land him on the Forbes 30 Under 30 list.
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An Investment in Faith
Miriam Szendre is a sixth-generation Brigham Young University student. But, she says, that wealth of family history at BYU didn’t mean a wealth of financial support.
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