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It reads like a worst-case scenario: you’re slicing through rough air to check on an offshore oil rig when the unfathomable happens—the chopper goes down. Would you survive?
The Golden Arches. The Swoosh. Colonel Sanders. Strong logos and symbols are often as valuable in the corporate world as the products and services they represent. And one slight tweak can be the difference between colossal sales or devastating losses.
It seems like only a few years ago that I sat where you are sitting. I was an English major, and that meant that I liked reading and writing. It also meant that I had no idea what I was going to do with my career.
The Sound of Music swept the box office, Martin Luther King Jr. led thousands to Alabama’s capital, and the first commercial satellite launched into orbit. The year was 1965, and the BYU MPA students of the inaugural class were collecting their diplomas and preparing to embody the credo “Enter to learn; go forth to serve.”
Think of it as the barcode’s hip, tech-savvy cousin. QR (quick response) codes allow users to scan a black-and-white box with their smartphones and instantly link to data, videos, music, or a bevy of other knowledge.
At some point today you will type a phrase into Google’s search engine. A few seconds later, you’ll start scrolling through results. Chances are you’re going to click on one of the top links. And just like you, millions of people across the globe will be doing the same thing, entering other search terms into Google, Bing, or Yahoo! and clicking on whatever comes up first.
It’s an often thankless job with bad hours and few days off. Running a home and keeping a family going may not require a board of directors, but that doesn’t mean it’s not demanding.
Not long after putting their pencils down on the last bubble sheet, many Marriott School students say good-bye to their final exams and to Y Mountain, leaving Provo in pursuit of internships and experience. 
A painted papier-mâché mask with a lively hodgepodge of primary colors and an obvious grin sits quietly in a Marriott School office, bearing an uncanny resemblance to the professor sitting only a few feet away. 
Former associate dean W. Steve Albrecht shares his experience as president of the Japan Tokyo Mission during the 2011 earthquake.
In 1961 a gallon of gas cost thirty cents, JFK was president, and Barbie was first introduced to Ken. And in the basement of the Jesse Knight Building something groundbreaking was happening: the BYU MBA was born.
Sumptuous. Decadent. Delightful.  Few words could more adequately describe a box of Lula’s Chocolates. Neatly perched inside each mahogany-colored package await aromatic round crèmes, salted caramels, square truffles, and nuts cloaked with melt-in-your-mouth cocoa. 
Judith Martin, of Miss Manners newspaper fame, wrote in a recent column, "Question: At what age should children be taught how to eat properly? Answer: In their mid-to late-twenties. Question: What is the best venue for this instruction?
This is the third of a five-part personal financial planning series sponsored by the Peery Institute of Financial Services. The next installment, about getting out of debt, will appear in the Fall 2005 issue.
In finance there’s a well-known problem called the principal-agent conflict. The conflict arises when managers and owners of a firm have different incentives. When that happens, managers may make decisions that benefit themselves at the expense of owners.