Think of it as the barcode’s hip, tech-savvy cousin. QR (quick response) codes allow users to scan a black-and-white box with their smartphones and instantly link to data, videos, music, or a bevy of other knowledge.
These informational codes are popping up everywhere from movie posters to public buses and are being used for both business and pleasure. To join the fun, download an app on your smartphone and start scanning. Popular apps include RedLaser, Scan, Bakodo, Optiscan, NeoReader, and i-nigma.
1. Travelers
Even up north, QR codes are making a splash. As Canadians complete online passport applications, QR codes are created for each person. Passport hopefuls then print their applications with their unique codes. An application is submitted with the requisite photos, and personal data is uploaded with a simple scan of the QR code on the application—speeding up the passport process and reducing paperwork.
2. Explorers
QR codes turned Central Park into an interactive board game on Arbor Day 2010. Codes linked to trivia questions were posted at landmarks around the urban oasis. After answering the questions, users could watch famous movie scenes filmed in the park, listen to music inspired by the location, or view photos of historic events in each area.
3. Green Thumbs
Gone are the days of guessing how to best take care of your garden. Many plant tags now come equipped with QR codes, allowing even the most novice gardeners to quickly access planting and care information. In many cases you’ll find instructions, companion plants, expected bloom, and maybe even a how-to video.
4. Home Buyers
Many real estate agents are jumping on the QR code bandwagon, hoping to use this technology to attract a new generation of homeowners. Codes are showing up on for-sale signs and flyers with links to pictures and videos of the properties. QR codes provide more information and a quick interactive experience for house hunters.
5. Job Hunters
Say good-bye to the days of sifting through a bloated Rolodex. A growing number of clever networkers and job hunters are putting QR codes on their business cards and résumés. This allows them to add personality or link to a portfolio. Scanning a QR code can also import contact info directly to your phone.
6. Genealogists
QR codes aren’t limited to the living. In Japan, where the codes are much more ubiquitous, even graves are getting a technological upgrade. A tombstone company recently started making grave markers with QR codes engraved on the surface. The codes link to pictures and stories of the deceased, personalizing the funerary process.
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Written by Michelle Kaiser
