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Global Supply Chain Marketing Strategy
Claire Keller Busco is no stranger to success, both in the classroom and in the workforce. As a strategy student at the BYU Marriott School of Business—a place where she has found opportunities around every corner—Keller attributes it all to a habit she can’t seem to kick: saying yes.
Emma Lindberg has always set a high bar for herself—setting big goals and working hard to accomplish them. Although life hasn’t always gone as planned, she continues to overcome her challenges and find new ways to grow.
To senior Seth Knowlton, the president of the Marketing Association, succeeding in a leadership role isn’t about being a natural leader—it’s about being passionate, involved, and invested in helping others do their best.
Eight professors joined the faculty at the BYU Marriott School of Business in 2023. “We are excited to welcome these new faculty members,” says Brigitte Madrian, dean of BYU Marriott. “In line with our mission to develop leaders of faith, intellect, and character, these new faculty bring insight and experience that will contribute to the educational experience BYU Marriott offers its students.”
Dean Brigitte C. Madrian has announced the appointment of Ryan Elder as the next chair of the Department of Marketing and Global Supply Chain.
In order to help global supply chain management (GSCM) students prepare for the disasters they will respond to in the workforce, associate professor Barry Brewer invited Kathy Fulton, executive director of American Logistics Aid Network (ALAN), to run a disaster simulation at the BYU Marriott School of Business.
Nine students were recently honored as 2022 Bateman Award recipients for their excellence both inside and outside the classroom.
As a BYU Marriott senior and a copresident in the Student Leadership Advisory Council, Grimaldo helps others find belonging by leaning on the lessons he learned growing up.
Global supply chain student Bryson Schellenberg spent a year in Germany, where he connected with people from all over the world.
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
Jeff Dyer is not only interested in anomalies—he is also one himself. And as professor at BYU Marriott, he continues to balance calculated plans and happy accidents.
BYU Marriott School of Business dean Brigitte C. Madrian has announced the appointment of Bonnie Anderson as the school's newest associate dean.

After serving 20 years in the US Air Force, global supply chain associate professor Barry Brewer has come to understand that living all over the world brings variety, but living in the moment brings happiness.
One of 15 children, Trixie Judd spent much of her childhood helping raise her younger siblings. Now at the BYU Marriott School of Business, Judd feels at home in the strategy program, where leadership, hard work, and close bonds are valued—just as they were growing up.
Three BYU Marriott faculty receive awards at the 2023 University Conference.
Global supply chain assistant professor Brett Hathaway spends much of his free time summiting mountains. His career path has uniquely equipped him to provide perspective to students in their own journeys.
After spending most of his time as an undergraduate student preparing for law school, Kurt Herrmann received surprising inspiration to change career paths.
Four BYU Marriott students helped create a sustainable alternative for Walmart's supply chain process through the Ballard Center for Social Impact.
The Brigham Young University Marriott School of Business welcomes nine new professors this fall.
Study reveals racial bias, discrimination in financial services, but also identifies actions minority small business owners can take
Global supply chain graduate Parker Teshima works to ensure that shelves stay stocked when natural disasters strike.
The Brigham Young University Board of Trustees has approved a change to the name of the university's business school and two of its departments in addition to changing seven undergraduate emphases to majors.
Mason Dahl, a seventh-generation cattleman and senior in the strategic management program, sees himself as the future cowboy strategist of the beef industry.