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MBA Marketing 2019
Hanging on a wall in Karen Ranson Peterson’s home is a quote commonly attributed to William Shakespeare: “Expectation is the root of all heartache.” Peterson has largely avoided such heartache because she’s frequently adjusted her life expectations as a result of several crucial experiences, which have led her to where she is today.
BYU is a special place. I go to a lot of universities, and there is nowhere else like this. I grew up here on this campus. My father was part of the BYU Marriott faculty for thirty years. There isn’t one part of the Tanner Building that doesn’t have a Smith mark on it somewhere.
Michelle Rhodes had been a widow for about eighteen months when she joined a Facebook group for Latter-day Saint widows and widowers that several people had suggested she join.
Between selling a business and starting a career at LinkedIn, BYU Marriott marketing alum Chase Evans has been busy since he graduated in 2018.
Quick transitions between life events have always been part of Merle Allen’s unofficial strategy for most of his life. At BYU’s 1954 graduation dance, the marketing grad, senior class president, and former varsity football player proposed to his sweetheart, Carol Beckstrand. After the MC announced the happy news, Allen says they then rushed to Beckstrand’s parents’ home to “tell her folks so we’d get to them before somebody else did.”
BYU Marriott alumni and former marketing professor Scott Smith was honored during Homecoming Week at Brigham Young University with the prestigious Alumni Achievement Award presented from the BYU Marriott School of Business.
All roads lead somewhere, and for BYU Marriott assistant professor of marketing John Howell, the many roads he's traveled have brought him back to where it all began at academia.
Marketing alum Mitchell Kimball spent his free time messaging, emailing, calling, and visiting anyone involved in careers that interested him, efforts which would prepare him to be a top candidate for his dream job.
Heather Hammond Cruz discovered her interest in the social innovation field after serving humanitarian trips in Zambia, Greece, and India.
More than three hundred students and nearly thirty companies participated in the first-ever Silicon Slopes BYU Marriott MBA Student Career Fair.
As the titleholder for the most family friendly MBA program for the fourteenth year in a row, BYU Marriott works to cultivate an environment that helps students balance both their rigorous coursework and their families.
At the age of thirty-six, Marc de Schweinitz strapped on his helmet and barreled down the half-pipe on his skateboard for the first time in fifteen years. This one-of-a-kind BYU Marriott alum chases his dreams, whether on a skateboard or in the office.
As president of the Marketing Association, Emily Beukers fell in love with leadership. I think a lot about servant leadership," she says. "To me, Christ is the best example of that principle."
Three BYU Marriott MBA students recently took home the $35,000 first-place prize at the 2019 Adobe Analytics Challenge in San Jose, California.
Behind every BYU Marriott MBA event over the last twenty years, Debbie Auxier worked tirelessly to make sure the event was a success and ran like a well-oiled machine.
Every day at 7:30 a.m., an alarm sounds on the phone of BYU Marriott School of Business alum Tyler Morgan which reads, "Go save babies."
Who wouldn't enjoy a new cereal made from their favorite donut brand? That's just one of the questions BYU Marriott's Marketing Lab has explored recently.
Students regularly help with Ryan Elder's research on advertising effectiveness and sensory marketing.
Stephanie Crook was close to her breaking point. Pregnant with her fourth child and traveling frequently for work, she felt that things were slipping.
Thirty-six years after completing her communications undergrad, former news anchor and adjunct faculty member Ruth Todd is thrilled to be back at BYU, but this time as a student.
Employers and employees often struggle to find the applicant or company that they feel fits with their priorities and goals. BYU Marriott MBA alumnus Ethan Lindstrom found what works for him and his family in an industry he hadn't even considered.
Eleven first-year MBA candidates were recognized from the Marriott School of Business at Brigham Young University as Eccles Scholars, an award presented by the school's Whitmore Global Management Center.
Our end goal is to create a single landing page for all of the nation's free legal services so we can provide justice for all.
Living without a washing machine and other conveniences was hardly what Kim Kimball Fale had in mind after graduating from BYU. She had earned a bachelor’s in business education in 1977 and a master’s in business education with an emphasis in organizational behavior in 1979. But when her husband, Tevita, suggested they move to his native Tonga for a few years, Fale agreed.