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Entrepreneurship Marketing 2023 2016
Eight professors joined the faculty at the BYU Marriott School of Business in 2023. “We are excited to welcome these new faculty members,” says Brigitte Madrian, dean of BYU Marriott. “In line with our mission to develop leaders of faith, intellect, and character, these new faculty bring insight and experience that will contribute to the educational experience BYU Marriott offers its students.”
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
Sterling Petersen has such a passion for mountain biking, he decided to make it his day job. Since graduating from BYU Marriott’s entrepreneurship program, he’s created multiple startups focused on mountain biking products and has built a collaborative work environment in the process.
Mike Hendron is the new director of the Rollins Center for Entrepreneurship and Technology effective June 17, 2023.
Embracing diverse business experiences has given alumna Mallory Stack versatility and a vision for the future of women in business.
Dean Brigitte C. Madrian has announced the appointment of Ryan Elder as the next chair of the Department of Marketing and Global Supply Chain.
Study reveals racial bias, discrimination in financial services, but also identifies actions minority small business owners can take
Jeffrey Burningham, adjunct faculty and partner to the Rollins Center for Entrepreneurship and Technology, believes the creative process is pivotal to a fulfilling life.
Adjunct marketing professor Scott Rackham brings his experienced flavor to the classroom.
This year marks a decade of the BYU Crocker Innovation Fellowship program, hosted by BYU Marriott. Teamwork is at the heart of the program, which is designed to be a transformative innovation experience for students from any major across campus.
Even as a young child, Darci Schurig had a love for entrepreneurship. In elementary school, she remembers riding the school bus and selling bracelets and Play-Doh to her classmates.
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
Poised on the foothills of “Silicon Slopes,” BYU Marriott School marketing professors are determined to make their students more marketable than ever.
Tom Foster, department chair of marketing and global supply chain at the Marriott School, had never played two truths and a lie—a game in which players share two hard-to-believe truths and one lie about themselves, then the other players must guess which is the lie. But when pressed for three statements, he said:
Skyler Carr grew up dreaming of traveling through space and hunting aliens. His favorite day in grade school included a trip to the Space Center in Pleasant Grove, where he could practice being a spaceman. He never forgot those days, and in 2012 he was devastated to hear the Space Center would be shut down.
Mike Norton dreamed of playing lacrosse in college on the East Coast. But thanks to his mom, he's now a budding entrepreneur major with new startups in his sights.
You’re scrolling through Facebook, and a video catches your eye. A man is riding a horse on a beach and telling you he is the man your man could smell like.
BYU students' 422 companies and $719 million in funding raised in the last five years are just two ways the entrepreneurship program is ranked one of the strongest in the nation.
Nine new faculty members joined the ranks of the Marriott School of Management as the 2016-17 school year began this month.
As a busy neuroscience graduate student and teacher of undergrad psychology courses at Duke University, Stephanie Santistevan-Swett needed a versatile outfit to get her through busy days. Rompers—loose, one-piece garments combining a shirt and pants or shorts—were the perfect mix of comfy and cute, but she was having a hard time finding any with sleeves. So she took her love of fashion and her 2009 BYU marketing degree, patched together with some imagination and passion, and stitched together her own company, Eva Jo, to design, manufacture, and sell comfortable and fashionable clothing.
Cotopaxi has a reputation of generating new and ingenious designs, but its newest product, the Inti 2, takes innovation to a whole new level.
New doctor's orders: No earbuds, no music, and no watching TV while eating.