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Eight professors joined the faculty at the BYU Marriott School of Business in 2023. “We are excited to welcome these new faculty members,” says Brigitte Madrian, dean of BYU Marriott. “In line with our mission to develop leaders of faith, intellect, and character, these new faculty bring insight and experience that will contribute to the educational experience BYU Marriott offers its students.”
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
Jeff Dyer is not only interested in anomalies—he is also one himself. And as professor at BYU Marriott, he continues to balance calculated plans and happy accidents.
One of 15 children, Trixie Judd spent much of her childhood helping raise her younger siblings. Now at the BYU Marriott School of Business, Judd feels at home in the strategy program, where leadership, hard work, and close bonds are valued—just as they were growing up.
Three BYU Marriott faculty receive awards at the 2023 University Conference.
Dean Brigitte C. Madrian has announced the appointment of Ryan Elder as the next chair of the Department of Marketing and Global Supply Chain.
Study reveals racial bias, discrimination in financial services, but also identifies actions minority small business owners can take
Mason Dahl, a seventh-generation cattleman and senior in the strategic management program, sees himself as the future cowboy strategist of the beef industry.
BYU Marriott student Danny Dudley studies strategy to bring his passion for environmental conservation issues to business.
Adjunct marketing professor Scott Rackham brings his experienced flavor to the classroom.
'The challenge for leaders is to learn how to be more like Mr. Spock'
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
BYU's undergraduate and graduate entrepreneurship programs were ranked No. 4 and No. 7, respectively.
Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.
The details made the difference at the inaugural Walmart Business Case Competition held at BYU.
This year hundreds more Marriott School graduates were hired, resulting from an intensified focus on placement.
With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace.
Bruce Money will speak on 'The Lord’s “Country and Kingdom” – Your Passport.' at 11:05 a.m. in the de Jong Concert Hall.
With more than three thousand students, the Marriott School of Management brings together some of BYU’s best and brightest from across the globe. I recently caught up with one of these stellar students, Nicol Pedraza, a sophomore marketing major and Portuguese minor from Mexico City. Pedraza talked about finding her path to BYU, her experience at the Marriott School, and her plans for the future.
It only took five seconds for Ryan Judkins’s boss to approve his beard plan. Surprised, Judkins, a sales representative for Callaway Golf and a normally clean-cut guy, asked, “You do realize I might have a beard that’s five, six, or seven inches long at one point?”
A BYU business professor reveals that discrimination is still tainting the American Dream for minorities.
In the winter of 1989, the snow and pine trees of Sundance Resort set the backdrop for Doug and Judith Maughan’s second date. Doug, an MBA student at the time, had asked Judith to accompany him to a Valentine’s dinner and dance sponsored by the Marriott School. “He was handsome, smart, and probably the most polite man I had ever met,” says Judith of her date. Doug was also persistent and outdoorsy—during the summers, he caught salmon in Alaska as a commercial fisherman to help pay for school. After Doug worked his charms that evening in the mountains, dates with Judith became increasingly frequent. Sharing space in the Tanner Building, where she was also a Marriott School student, helped fuel their courtship.
Students at BYU's Marriott School are gearing up for study abroad programs hosted by the Global Management Center.