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Information Systems Marketing 2019
BYU is a special place. I go to a lot of universities, and there is nowhere else like this. I grew up here on this campus. My father was part of the BYU Marriott faculty for thirty years. There isn’t one part of the Tanner Building that doesn’t have a Smith mark on it somewhere.
Michelle Rhodes had been a widow for about eighteen months when she joined a Facebook group for Latter-day Saint widows and widowers that several people had suggested she join.
Between selling a business and starting a career at LinkedIn, BYU Marriott marketing alum Chase Evans has been busy since he graduated in 2018.
When Nate Burton reads books, magazines, or content on the internet, he's always looking for research opportunities.
Quick transitions between life events have always been part of Merle Allen’s unofficial strategy for most of his life. At BYU’s 1954 graduation dance, the marketing grad, senior class president, and former varsity football player proposed to his sweetheart, Carol Beckstrand. After the MC announced the happy news, Allen says they then rushed to Beckstrand’s parents’ home to “tell her folks so we’d get to them before somebody else did.”
Hanging on a wall in Karen Ranson Peterson’s home is a quote commonly attributed to William Shakespeare: “Expectation is the root of all heartache.” Peterson has largely avoided such heartache because she’s frequently adjusted her life expectations as a result of several crucial experiences, which have led her to where she is today.
BYU Marriott student Demitri Haddad was recently named a Forbes Under 30 Scholar for 2019 and attended the Forbes Under 30 Summit in Detroit.
BYU Marriott alumni and former marketing professor Scott Smith was honored during Homecoming Week at Brigham Young University with the prestigious Alumni Achievement Award presented from the BYU Marriott School of Business.
BYU Marriott information systems students, supported by faculty and armed with experiential knowledge, took home first- and second-place finishes at the tenth annual Association for Information Systems Student Chapter Leadership Conference.
BYU Marriott MISM student Demitri Haddad was recently named a Forbes Under 30 Scholar for 2019 and attended the Forbes Under 30 Summit in Detroit. There he joined an elite group of one thousand college students from around the country who represent the innovators and leaders of tomorrow.

Currently completing a combined bachelor’s and master’s degree in information systems through BYU Marriott, Haddad feels that his experiences at BYU have helped to refine his character and to expand intellectually.
All roads lead somewhere, and for BYU Marriott assistant professor of marketing John Howell, the many roads he's traveled have brought him back to where it all began at academia.
Is the way we bark out orders to digital assistants like Siri, Alexa and Google Assistant making us less polite? Prompted by growing concerns, two BYU information systems researchers decided to ask.
Marketing alum Mitchell Kimball spent his free time messaging, emailing, calling, and visiting anyone involved in careers that interested him, efforts which would prepare him to be a top candidate for his dream job.
As president of the Marketing Association, Emily Beukers fell in love with leadership. I think a lot about servant leadership," she says. "To me, Christ is the best example of that principle."
Every day at 7:30 a.m., an alarm sounds on the phone of BYU Marriott School of Business alum Tyler Morgan which reads, "Go save babies."
Who wouldn't enjoy a new cereal made from their favorite donut brand? That's just one of the questions BYU Marriott's Marketing Lab has explored recently.
Students regularly help with Ryan Elder's research on advertising effectiveness and sensory marketing.
BYU Marriott School of Business information systems professor Jeff Jenkins is no stranger to the hard work and patience needed to delve into unexplored areas of his discipline. Growing up on a dairy farm in Rigby, Idaho, taught him about diligence
From the comfort of his office, BYU Marriott School of Business information systems professor James Gaskin has taken on some of the most difficult concepts in statistics and taught them to a global audience.
While studying at BYU Marriott, Jordan Barlow accepted an invitation to participate in the PhD preparation track of the MISM program. That decision set him on the path to become an information systems professor.