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Claire Keller Busco is no stranger to success, both in the classroom and in the workforce. As a strategy student at the BYU Marriott School of Business—a place where she has found opportunities around every corner—Keller attributes it all to a habit she can’t seem to kick: saying yes.
To senior Seth Knowlton, the president of the Marketing Association, succeeding in a leadership role isn’t about being a natural leader—it’s about being passionate, involved, and invested in helping others do their best.
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
One of 15 children, Trixie Judd spent much of her childhood helping raise her younger siblings. Now at the BYU Marriott School of Business, Judd feels at home in the strategy program, where leadership, hard work, and close bonds are valued—just as they were growing up.
Nine students were recently honored as 2022 Bateman Award recipients for their excellence both inside and outside the classroom.
Mason Dahl, a seventh-generation cattleman and senior in the strategic management program, sees himself as the future cowboy strategist of the beef industry.
BYU Marriott student Danny Dudley studies strategy to bring his passion for environmental conservation issues to business.
Rebecca McCarron Greenhalgh is no stranger to smart wordsmithing, so it was unusual when she was suddenly speechless during an important Zoom meeting.
At new student orientation, BYU Marriott's newest marketing students experienced the tight-knit culture of their program by embarking on their first "family" rafting trip.
Tyler Hardy was one day away from finishing his mission in Veracruz, Mexico, when he got an unexpected phone call. His older brother, Greg, had been seriously injured in a work accident.
Jared Tate, a 2016 strategic management graduate, would rather build ties with his family than put on a tie every morning to go to work.
As a child, Bethany Bahr loved riding on towering roller coasters, and her mom would joke that Bethany wasn't scared of anything.
For a team of BYU Marriott marketing students, doing good in the community was more important than taking home the $20,000 first-place prize.
Jordan Sitterud, a native of Roseville, California, has always admired basketball player Michael Jordan.
Preston Haight, a senior at BYU Marriott, shares his faith led story to developing a passion for the world of marketing.
After initially failing BYU Marriott's introductory marketing class, Trapper Denton persevered and now helps other students do the same.
When Isaac Pettit was 14, his uncle gave him an extremely unusual gift--a unicycle. With the promise of $100 if he could learn how to ride the one-wheeler gracefully, Pettit took off.
Not everyone would take being called "funny guy"; as a compliment, but strategy senior Michael Gibbs isn't everyone.
In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
When marketing alumna Marinne Pearson was earning her MBA and working part-time, she was also working to rebrand a new company.
When a teacher disciplines a grade school student, it is usually because the student was caught passing notes or talking in class. Unless that student is BYU Marriott alum Nate Gardner.
When Allie Jensen lost her mother to a lifelong battle with multiple sclerosis, she thought she would never be able to attend college. Now she is a brand-new BYU Marriott graduate.
TRUE Africa provides educational and humanitarian sponsorships to orphans and other vulnerable children. “We operate entirely on volunteer efforts, enabling 95 percent of every dollar donated to go toward program services,” Hite says.