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Student Experiences

Pressure Makes Perfect During INTEX

2 Min Read

Sickness, car wrecks, and births—INTEX, the weeklong rite of passage for information systems students, stops for nothing.

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Faculty Research

The Next Step - Facing Uncertainty with Innovation

11 Min Read

The prototype wasn’t pretty. Wrapped in tinfoil and dotted with hand-drawn circles, the cardboard cylinder could have easily passed for an elementary school project, but the student entrepreneurs didn’t mind.

Alumni Spotlight

Gravity Check

7 Min Read

It reads like a worst-case scenario: you’re slicing through rough air to check on an offshore oil rig when the unfathomable happens—the chopper goes down. Would you survive?

Other Articles

Hitting the Mark

2 Min Read

The Golden Arches. The Swoosh. Colonel Sanders. Strong logos and symbols are often as valuable in the corporate world as the products and services they represent. And one slight tweak can be the difference between colossal sales or devastating losses.

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Lessons from the Front

9 Min Read

It seems like only a few years ago that I sat where you are sitting. I was an English major, and that meant that I liked reading and writing. It also meant that I had no idea what I was going to do with my career.

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BYU MPA Celebrates 50 Years

3 Min Read

The Sound of Music swept the box office, Martin Luther King Jr. led thousands to Alabama’s capital, and the first commercial satellite launched into orbit. The year was 1965, and the BYU MPA students of the inaugural class were collecting their diplomas and preparing to embody the credo “Enter to learn; go forth to serve.”

Alumni Spotlight

Great Expectations

8 Min Read

Born on a pair of Levi’s in a small trailer and circumcised by a doctor whose surname was Butcher, Daniel Burleigh’s entrance into the world seems like the beginning of a modern-day Charles Dickens tale. 

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Playing Favorites

8 Min Read

The perks and quirks of office friendships

Student Experiences

When Was the Last Time You Gave a Prezi?

2 Min Read

It’s hard for many students to remember the days before iPods, Hulu, Twitter, and Skype. If you were to stroll across campus, odds are you could find all of these and many more technologies in use—they have become central to university life.

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The Five Ws (and One H) of Effective Mission Statements

BY Jennifer Mathis, October 01, 2010 10:56 AM

It’s not all about touchdowns for BYU’s football team, though you’d never know it judging by last year’s knockout season—or the past four seasons, for that matter. During the past four years, the Cougars have won forty-three and lost nine, a record surpassed by only four other schools in the country.1

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The Blessings of Determination

7 Min Read

In my fifty-four years in business I have studied leadership and have been anxious to learn why people are successful. I believe strongly that everyone who wants to be successful will be.