Marketing Program Advisory Board
Membership Information:Member Since: 2020
Contact Information:Linkedin Profile: https://www.linkedin.com/in/gerardoamado/
Employment:Job Title: Head of B2B Marketing, Renewables & Energy Solutions
- Marketing strategy and execution
- Coaching for performance
- Sales & operations
- Value chain optimization
My marketing career started in 2003, when I took the role of Regional Fuels Marketing Mgr. for Shell in North Latin America. Since then, I have held various regional and global marketing leadership roles in three different industries: mobility, lubricants, and energy solutions. Along my journey, I have developed valuable skills in Consumer and B2B marketing, strategy development & execution, brand building, insights generation & CVP development, channel management, and value chain optimization. I have a passion for building high-performance teams and for talent identification and development.
I graduated with a bachelors‚Äô degree in Accounting & Information Systems from Brigham Young University (1995 ‚Äì Provo, UT), and I got my Executive MBA at Rice University (2016 ‚Äì Houston, TX).
My wife Ingrid and I have been married since 1996, we live in Houston, TX, and we are the proud parents of Sofia and Stefania, both now BYU Alumni.