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BYU is a special place. I go to a lot of universities, and there is nowhere else like this. I grew up here on this campus. My father was part of the BYU Marriott faculty for thirty years. There isn’t one part of the Tanner Building that doesn’t have a Smith mark on it somewhere.
Michelle Rhodes had been a widow for about eighteen months when she joined a Facebook group for Latter-day Saint widows and widowers that several people had suggested she join.
Between selling a business and starting a career at LinkedIn, BYU Marriott marketing alum Chase Evans has been busy since he graduated in 2018.
Quick transitions between life events have always been part of Merle Allen’s unofficial strategy for most of his life. At BYU’s 1954 graduation dance, the marketing grad, senior class president, and former varsity football player proposed to his sweetheart, Carol Beckstrand. After the MC announced the happy news, Allen says they then rushed to Beckstrand’s parents’ home to “tell her folks so we’d get to them before somebody else did.”
Hanging on a wall in Karen Ranson Peterson’s home is a quote commonly attributed to William Shakespeare: “Expectation is the root of all heartache.” Peterson has largely avoided such heartache because she’s frequently adjusted her life expectations as a result of several crucial experiences, which have led her to where she is today.
BYU Marriott alumni and former marketing professor Scott Smith was honored during Homecoming Week at Brigham Young University with the prestigious Alumni Achievement Award presented from the BYU Marriott School of Business.
All roads lead somewhere, and for BYU Marriott assistant professor of marketing John Howell, the many roads he's traveled have brought him back to where it all began at academia.
Marketing alum Mitchell Kimball spent his free time messaging, emailing, calling, and visiting anyone involved in careers that interested him, efforts which would prepare him to be a top candidate for his dream job.
As president of the Marketing Association, Emily Beukers fell in love with leadership. I think a lot about servant leadership," she says. "To me, Christ is the best example of that principle."
Every day at 7:30 a.m., an alarm sounds on the phone of BYU Marriott School of Business alum Tyler Morgan which reads, "Go save babies."
Who wouldn't enjoy a new cereal made from their favorite donut brand? That's just one of the questions BYU Marriott's Marketing Lab has explored recently.
Students regularly help with Ryan Elder's research on advertising effectiveness and sensory marketing.
BYU's undergraduate and graduate entrepreneurship programs were ranked No. 4 and No. 7, respectively.
Many business schools are not teaching MBAs to create new businesses, according to two of BYU's innovation gurus.
Bruce Money will speak on 'The Lord’s “Country and Kingdom” – Your Passport.' at 11:05 a.m. in the de Jong Concert Hall.
With more than three thousand students, the Marriott School of Management brings together some of BYU’s best and brightest from across the globe. I recently caught up with one of these stellar students, Nicol Pedraza, a sophomore marketing major and Portuguese minor from Mexico City. Pedraza talked about finding her path to BYU, her experience at the Marriott School, and her plans for the future.
It only took five seconds for Ryan Judkins’s boss to approve his beard plan. Surprised, Judkins, a sales representative for Callaway Golf and a normally clean-cut guy, asked, “You do realize I might have a beard that’s five, six, or seven inches long at one point?”
A BYU business professor reveals that discrimination is still tainting the American Dream for minorities.
In the winter of 1989, the snow and pine trees of Sundance Resort set the backdrop for Doug and Judith Maughan’s second date. Doug, an MBA student at the time, had asked Judith to accompany him to a Valentine’s dinner and dance sponsored by the Marriott School. “He was handsome, smart, and probably the most polite man I had ever met,” says Judith of her date. Doug was also persistent and outdoorsy—during the summers, he caught salmon in Alaska as a commercial fisherman to help pay for school. After Doug worked his charms that evening in the mountains, dates with Judith became increasingly frequent. Sharing space in the Tanner Building, where she was also a Marriott School student, helped fuel their courtship.
Students at BYU's Marriott School are gearing up for study abroad programs hosted by the Global Management Center.
Warning Instagrammers: Marriott School research suggests you might want to stop taking so many pictures of your food.
A study by Marriott School professors found that tottering consumers were more likely to select budget-friendly items.
The red Porsche featured clean lines and 390 horsepower, but for fifteen-year-old Eric Watson, it might as well have been the family station wagon. This was the first time the high schooler had slid into the driver’s seat.
Natalie Cann is used to good things coming in pairs. After taking time off when her twins were born, the 1998 marketing graduate was approached by two different clients with consulting projectsan opportunity too good to pass up.