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Marketing 2016 2000–2004
Poised on the foothills of “Silicon Slopes,” BYU Marriott School marketing professors are determined to make their students more marketable than ever.
Tom Foster, department chair of marketing and global supply chain at the Marriott School, had never played two truths and a lie—a game in which players share two hard-to-believe truths and one lie about themselves, then the other players must guess which is the lie. But when pressed for three statements, he said:
Nine new faculty members joined the ranks of the Marriott School of Management as the 2016-17 school year began this month.
You’re scrolling through Facebook, and a video catches your eye. A man is riding a horse on a beach and telling you he is the man your man could smell like.
As a busy neuroscience graduate student and teacher of undergrad psychology courses at Duke University, Stephanie Santistevan-Swett needed a versatile outfit to get her through busy days. Rompers—loose, one-piece garments combining a shirt and pants or shorts—were the perfect mix of comfy and cute, but she was having a hard time finding any with sleeves. So she took her love of fashion and her 2009 BYU marketing degree, patched together with some imagination and passion, and stitched together her own company, Eva Jo, to design, manufacture, and sell comfortable and fashionable clothing.
New doctor's orders: No earbuds, no music, and no watching TV while eating.
The Marriott School's Tom Foster has been appointed the new editor of the Quality Management Journal.
The Marriott School at Brigham Young University announces ten MBA candidates as its 2004 Hawes Scholars. The honor, which carries a cash award of $10,000, is the highest distinction given to MBA students at the school.
In an economy characterized by receding retirement funds and a volatile stock market, a group of BYU MBA students beat the odds – and 18 other universities - to earn a 32 percent return on their portfolio. Sponsors of the competition, brokerage firm D.A. Davidson & Co., awarded the Marriott School's Peery Institute with a $7,000 check for successfully managing the company's $50,000 investment portfolio throughout last year.
School Touted as Place to Hire Ethical Graduates
A class of Marriott School students has established the university’s first-ever endowed scholarship funded by a single class. With the help of matching contributions from the BYU Annual Fund campaign, the students contributed enough to form a scholarship endowment of $30,000.
Students in the MBA Marketing Association organized a networking trip to Portland, Oregon, and Seattle last January. They met with companies in the area and with the Puget Sound chapter of the Management Society.
Students at Brigham Young University's Marriott School of Management selected two of their classmates and a professor to receive the 2003 Merrill J. Bateman Awards. These honors, now in their second year, are the only awards chosen solely by business school students.
Despite being one teammate short, arriving at the competition with only five minutes to spare and having to begin planning their case in a car by flashlight, a team of three students from BYU’s Marriott School recently placed second at an international business ethics competition.
Property Solutions LLC took first place at the 2003 Marriott School Business Plan Competition. The company provides an integrated software solution for property management companies. My Carnivore, a company that sells carnivorous pet plants, took second place. Tying for third place were Dierevo, a company developing technology to create renewable energy solutions, and StrollerWorks, a company which offers a new reversible jogging stroller.
Ralph Christensen, former Hallmark Cards, Inc., executive, will open the Marriott School of Management’s annual Organizational Behavior Conference March 27-28. Christensen will speak about “The Power of Human Resource Management in Leading Change.”
Earning a business minor has never been more convenient than it will be this spring and summer. For the first time, the Marriott School at Brigham Young University is making all minor courses available during the spring and summer — enabling students to complete requirements for a business minor in two terms.
Study Measures Impact of Cronyism in Malaysia
School Recognized for Finance Education and Salary Increases
The National Communication Association honored a Brigham Young University business communications professor with a five-year Best Paper award at the association’s 88th annual convention in New Orleans.
Brigham Young University's Marriott School has launched a major initiative to improve minority representation in the school's graduate programs. The diversity initiative is designed to recruit a more diverse student body and faculty; provide students and faculty with cultural awareness and sensitivity to diversity issues; and improve the school's internal climate to be more supportive of female, international, and minority students and faculty.
Marriott School of Management administrators have approved requirements for new undergraduate and graduate certificates in global management. The certificates certify a student’s business language capability, experience in international business and understanding of international business practices.
The Strategic Management Society awarded four Brigham Young University Professors the best paper prize last week at the organization’s 22nd annual conference in Paris, France.