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Marketing 2023 2016 2000–2004
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
Eight professors joined the faculty at the BYU Marriott School of Business in 2023. “We are excited to welcome these new faculty members,” says Brigitte Madrian, dean of BYU Marriott. “In line with our mission to develop leaders of faith, intellect, and character, these new faculty bring insight and experience that will contribute to the educational experience BYU Marriott offers its students.”
Dean Brigitte C. Madrian has announced the appointment of Ryan Elder as the next chair of the Department of Marketing and Global Supply Chain.
Study reveals racial bias, discrimination in financial services, but also identifies actions minority small business owners can take
Adjunct marketing professor Scott Rackham brings his experienced flavor to the classroom.
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
Poised on the foothills of “Silicon Slopes,” BYU Marriott School marketing professors are determined to make their students more marketable than ever.
Tom Foster, department chair of marketing and global supply chain at the Marriott School, had never played two truths and a lie—a game in which players share two hard-to-believe truths and one lie about themselves, then the other players must guess which is the lie. But when pressed for three statements, he said:
Nine new faculty members joined the ranks of the Marriott School of Management as the 2016-17 school year began this month.
You’re scrolling through Facebook, and a video catches your eye. A man is riding a horse on a beach and telling you he is the man your man could smell like.
As a busy neuroscience graduate student and teacher of undergrad psychology courses at Duke University, Stephanie Santistevan-Swett needed a versatile outfit to get her through busy days. Rompers—loose, one-piece garments combining a shirt and pants or shorts—were the perfect mix of comfy and cute, but she was having a hard time finding any with sleeves. So she took her love of fashion and her 2009 BYU marketing degree, patched together with some imagination and passion, and stitched together her own company, Eva Jo, to design, manufacture, and sell comfortable and fashionable clothing.
New doctor's orders: No earbuds, no music, and no watching TV while eating.
The Marriott School's Tom Foster has been appointed the new editor of the Quality Management Journal.
The Marriott School at Brigham Young University announces ten MBA candidates as its 2004 Hawes Scholars. The honor, which carries a cash award of $10,000, is the highest distinction given to MBA students at the school.
In an economy characterized by receding retirement funds and a volatile stock market, a group of BYU MBA students beat the odds – and 18 other universities - to earn a 32 percent return on their portfolio. Sponsors of the competition, brokerage firm D.A. Davidson & Co., awarded the Marriott School's Peery Institute with a $7,000 check for successfully managing the company's $50,000 investment portfolio throughout last year.
School Touted as Place to Hire Ethical Graduates
A class of Marriott School students has established the university’s first-ever endowed scholarship funded by a single class. With the help of matching contributions from the BYU Annual Fund campaign, the students contributed enough to form a scholarship endowment of $30,000.
Students in the MBA Marketing Association organized a networking trip to Portland, Oregon, and Seattle last January. They met with companies in the area and with the Puget Sound chapter of the Management Society.
Students at Brigham Young University's Marriott School of Management selected two of their classmates and a professor to receive the 2003 Merrill J. Bateman Awards. These honors, now in their second year, are the only awards chosen solely by business school students.
Despite being one teammate short, arriving at the competition with only five minutes to spare and having to begin planning their case in a car by flashlight, a team of three students from BYU’s Marriott School recently placed second at an international business ethics competition.
Property Solutions LLC took first place at the 2003 Marriott School Business Plan Competition. The company provides an integrated software solution for property management companies. My Carnivore, a company that sells carnivorous pet plants, took second place. Tying for third place were Dierevo, a company developing technology to create renewable energy solutions, and StrollerWorks, a company which offers a new reversible jogging stroller.
Ralph Christensen, former Hallmark Cards, Inc., executive, will open the Marriott School of Management’s annual Organizational Behavior Conference March 27-28. Christensen will speak about “The Power of Human Resource Management in Leading Change.”