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Marketing ROTC 2010–2014
After standing on one foot while trying to decide which printer to buy, students hobble out of 340 TNRB with some extra credit but without the slightest clue what their answers will be used for.
Natalie Cann is used to good things coming in pairs. After taking time off when her twins were born, the 1998 marketing graduate was approached by two different clients with consulting projectsan opportunity too good to pass up.
Students learned proper sales techniques and valuable lessons in preparation for sales competition.
BYU's Army ROTC team triumphed once again in the annual Ranger Challenge competition.
For its 28th time in the past 30 years, BYU's Army ROTC program wins the Ranger Challenge competition
BYU's Army ROTC cadets gave a new meaning to the word lifeline as they became links between doctors and patients.
When students first join ROTC, they are thrust into a life of early morning workouts, combat training and weekend warfare simulations.
BYU's Marriott School announced the 2012 Bateman Awards—the only school-wide awards selected entirely by students.
The country of Atropia is in jeopardy. Its southern border is teeming with insurgents dead set on destabilizing the local government. But U.S. military forces have intervened and are trying to secure the southern border.
Setting a price limit when shopping often backfires, says new research from BYU and Emory marketing professors.
The stories of how married couples met at BYU vary greatly.
Sports dynasties are commonly spoken of with admiration and fervor, and the band of brothers that competes in the ROTC Ranger Challenge is no exception.
The military is typically a male-dominated field, but that has not stopped women from positively infiltrating their ranks.
The details made the difference at the inaugural Walmart Business Case Competition held at BYU.
This year hundreds more Marriott School graduates were hired, resulting from an intensified focus on placement.
At a time of wars and rumors of wars, Army ROTC cadets are making the choice to serve their nation and honor their religion.
It’s not unusual to see BYU students exercising at 6 a.m. What is unusual is seeing more than a hundred of them working out in matching uniforms.
Jessie Ingraham, a Dixie State College Army ROTC cadet finished ahead of 450 other cadets in the two-mile run at the Army Physical Fitness Test held on Joint Base Lewis-McChord in Washington State. Ingraham, a BYU senior, finished the run in 13 minutes and 12 seconds, making her the top female in this event among her cadet peers and making one of the fastest times recorded this summer.
With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace. 
A member of Provo’s Municipal Council will soon expand her role from serving the city to serving her country.
What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?
An Air Force general says learning discipline and teamwork are key a BYU's Air Force ROTC drill team competes in California at SCIDM.
The Marriott School honored Michael Swenson as its 2011 Outstanding Faculty. Fourteen others were also recognized.
Good communicators are supposed to work behind the scenes, but sometimes they can't help getting pulled on stage.