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Marketing ROTC 2020
BYU Marriott marketing and first-year MBA students had the opportunity to participate in experiential learning and win cash prizes during the BYU Marriott Marketing Lab's first-ever case competition.
For BYU students Cathryn Guzzwell and Sydney Clark, hard work and determination put them in a class above as cadet commanders of the Air Force and Army ROTC programs.
Some people fear change, but BYU Marriott Marketing Lab director Matt Madden embraced change to pursue a career that combined his professional experience in marketing and insights consulting with his desire to teach.
Effective teamwork is at the core of every organization’s success, and learning how to collaborate is an essential piece of a BYU Marriott education.
For Samuel Sorensen, a senior in BYU Marriott's marketing program, pursuing an education in marketing also allows him to pursue his passion.

Capt. Jordan Woods enjoys building through carpentry and woodwork, but he also enjoys building positive relationships in BYU's Air Force ROTC program.

After growing up in war-torn Jerusalem, Jeannine Mosarsa, a senior in BYU Marriott's marketing program, found a second family with the Marketing Association.

After finishing a sales internship at Qualtrics last summer, Noah Kirk, a senior in BYU Marriott's marketing program, returned to BYU Marriott and founded the BYU Sales Club.

When life threw U.S. Army Brig. Gen. William D. "Hank" Taylor a curveball while he was a pitcher on BYU's baseball team, he found a new course with BYU's Army ROTC program.

The BYU Marriott marketing program recently made efforts to help alumni connect with each other during the program's first alumni conference.

For BYU Marriott Army ROTC cadet Garrett Falk, spending three weeks in Hawaii wasn't a vacation; rather, it was a chance to learn survival skills.
When Michael Swenson, BYU Marriott Christensen Professor of Marketing, was a PhD student, the words of a visiting professor changed his life.

A fascination with aviation and the bond he had created with his grandfather at a young age would eventually lead BYU Marriott finance alum Trevor Findlay to his future career as an army pilot.

For BYU Marriott marketing alum Andrew Hancock, the opportunity to film a motorcycling trip through Baja, California, led to co-owning a motorcycle apparel company.

BYU Marriott School of Business dean Brigitte C. Madrian has announced the appointment of Bonnie Anderson as the school's newest associate dean.

BYU Marriott Army and Air Force ROTC cadets recently commissioned as second lieutenants in the military.

Whether he's selling ski gear or helping nonprofits refine their marketing strategies, senior Cameron Fry uses the skills from the BYU Marriott marketing program to make an impact.

Dr. Glenn Christensen has been recognized, along with his colleagues, for their research on minority entrepreneurs

BYU Marriott School welcomes Lieutenant Colonel Seth Miller as the new department chair and as the director of BYU's Army ROTC program.

BYU Marriott marketing alum Orrin Hancock knows a thing or two about setting goals and following through to reach professional and personal summits.

As a singer, BYU Marriott faculty member Jeff Larson recognizes the value of following instructions to create music. However, he encourages students to look beyond the instructions they're given to create new digital marketing strategies.

The four years a student spends in high school are a time of growth, fun, and if you're BYU Marriott marketing senior Spencer Call, coming up with creative solutions to help a company save thousands of dollars.

In the midst of a global pandemic, the Marketing Lab at the BYU Marriott School of Business reinvented itself to help students have meaningful internship experiences.

Just before heading to the University of Iowa to join the university’s swim team, John Fellows discovered a copy of the Book of Mormon on a bookshelf in his parents’ home in Boise, Idaho. He packed it in his bags, and before long he called the missionaries wanting to know more. The combination of his baptism into The Church of Jesus Christ of Latter-day Saints and a swimming-prohibitive injury led him to transfer to BYU, where he joined the Army ROTC and discovered what would become his lifelong career.