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Business Management Marketing 2010–2014
Cameron Moll knew he wanted to give something back to the customers who made his entrepreneurial venture a success, but he had no idea it would take him halfway around the world with an international celebrity.
The red Porsche featured clean lines and 390 horsepower, but for fifteen-year-old Eric Watson, it might as well have been the family station wagon. This was the first time the high schooler had slid into the driver’s seat.
As he listened to Britt Berrett speak on the first day of class, Joseph Mount had the distinct impression he was looking at his future employer. Berrett’s passion for health care was unmistakable, and Mount wanted to be a part of it.
Warning Instagrammers: Marriott School research suggests you might want to stop taking so many pictures of your food.
Cameron Moll knew he wanted to give something back to the customers who made his entrepreneurial venture a success, but he had no idea it would take him halfway around the world with an international celebrity.
A study by Marriott School professors found that tottering consumers were more likely to select budget-friendly items.
After standing on one foot while trying to decide which printer to buy, students hobble out of 340 TNRB with some extra credit but without the slightest clue what their answers will be used for.
Natalie Cann is used to good things coming in pairs. After taking time off when her twins were born, the 1998 marketing graduate was approached by two different clients with consulting projectsan opportunity too good to pass up.
Students learned proper sales techniques and valuable lessons in preparation for sales competition.
Matthew Bowman likes leading the pack. His salesmanship has landed him a prestigious award and created a career leading fast-growing sales and customer service companies.
Jerry Koenig knows a thing or two about working in the trenches. In his more than sixty-six years of job experience, Koenig has been no stranger to challenging tasks, as he has used his dedicated work ethic to achieve great success.
XoomPark won the grand prize of $12,000 cash for its idea of a parking reservation website at the 2nd annual competition.
Matt Jarvis is a sports fan who doesn’t have to separate business from pleasure. After growing up playing a number of sports, he now has a job many young boys dream of working for the National Football League.
Setting a price limit when shopping often backfires, says new research from BYU and Emory marketing professors.
Kristen Hill knows that an opportunity missed may never return, so she takes them when she can. This year she had the chance to change not only her job but also her residency as she took a position in Paris as a senior financial analyst for Disneyland Paris corporate business planning group.
As a foreign exchange student thousands of miles from home, Thomas Hung didn’t realize living in Utah would put his future career in finance on the fast track.
The professorship, funded by Brent and Bonnie Jean Beesley, was created to recognize Hill's influence on students in Provo.
With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace. 
Mike Bond specializes in seeing eye to eye with people. Although his original plan in college was to become an optometrist, his focus shifted to business, and he hasn’t looked back.
The old adage “He that travels far knows much” is an apt description for one Marriott School grad. Jeff Strong earned his undergraduate degree in business from the Marriott School in 1988 and hasn’t stopped learning or traveling since.
BYU is being recognized as a business startup factory — churning out hundreds of student-run ventures each year.
This class doesn’t have a textbook. In fact, some of the required reading comes from Wikipedia, a taboo for just about any other class on campus. But the syllabus states it bluntly: “Text: none; it would be outdated anyway.”
Everyone knows about the deceptive salesperson stereotype. But a new curriculum shows students sales and integrity aren't mutually exclusive.