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BYU Marriott marketing and first-year MBA students had the opportunity to participate in experiential learning and win cash prizes during the BYU Marriott Marketing Lab's first-ever case competition.
For BYU Marriott experience design and management assistant professor Sarah Agate, the common phrase "family that plays together, stays together," couldn't be more true.
Some people fear change, but BYU Marriott Marketing Lab director Matt Madden embraced change to pursue a career that combined his professional experience in marketing and insights consulting with his desire to teach.
Effective teamwork is at the core of every organization’s success, and learning how to collaborate is an essential piece of a BYU Marriott education.
When Katie Morgan took a social innovation class at BYU last semester, she didn't anticipate joining a research group based on empowering women. Now, she's part of a team researching how to help women find confidence and new opportunities
For Samuel Sorensen, a senior in BYU Marriott's marketing program, pursuing an education in marketing also allows him to pursue his passion.
After growing up in war-torn Jerusalem, Jeannine Mosarsa, a senior in BYU Marriott's marketing program, found a second family with the Marketing Association.
After finishing a sales internship at Qualtrics last summer, Noah Kirk, a senior in BYU Marriott's marketing program, returned to BYU Marriott and founded the BYU Sales Club.
The BYU Marriott marketing program recently made efforts to help alumni connect with each other during the program's first alumni conference.
When Michael Swenson, BYU Marriott Christensen Professor of Marketing, was a PhD student, the words of a visiting professor changed his life.
For BYU Marriott marketing alum Andrew Hancock, the opportunity to film a motorcycling trip through Baja, California, led to co-owning a motorcycle apparel company.
BYU Marriott School of Business dean Brigitte C. Madrian has announced the appointment of Bonnie Anderson as the school's newest associate dean.
Whether he's selling ski gear or helping nonprofits refine their marketing strategies, senior Cameron Fry uses the skills from the BYU Marriott marketing program to make an impact.
College can be a transformative and enlightening time. BYU Marriott's ExDM 300 class helps students find balance inside and outside the classroom.
Dr. Glenn Christensen has been recognized, along with his colleagues, for their research on minority entrepreneurs
BYU Marriott marketing alum Orrin Hancock knows a thing or two about setting goals and following through to reach professional and personal summits.
A career in managing experiences and traveling the world have made Ariadna Mateu uniquely qualified to fulfill her new role in BYU Marriott's ExDM program.
As a singer, BYU Marriott faculty member Jeff Larson recognizes the value of following instructions to create music. However, he encourages students to look beyond the instructions they're given to create new digital marketing strategies.
The four years a student spends in high school are a time of growth, fun, and if you're BYU Marriott marketing senior Spencer Call, coming up with creative solutions to help a company save thousands of dollars.
In the midst of a global pandemic, the Marketing Lab at the BYU Marriott School of Business reinvented itself to help students have meaningful internship experiences.
The Department of Experience Design and Management at BYU Marriott had to get creative this Fall semester when the program welcomed its new cohort during its annual new student orientation.
A painter, dancer, and designer, Kari Durrant describes herself as a primarily right-brained person. She intended to major in dance at BYU, but after encountering recreational therapy as part of a class assignment, Durrant eventually made the switch to recreation management. Her new major, she discovered, would enable her to use her creative side in ways she hadn’t expected.
Most people would not move by themselves to an island they had never visited in the middle of a global pandemic. BYU Marriott TRM senior Stephanie Janczak is not one of those people.
After BYU Marriott ExDM alumna Macie Briggs Duncan went on a trip to Disneyland, she set a goal to help create enjoyable and memorable experiences for others.