Skip to main content

Browse All Stories

19 results found
Global Supply Chain Marketing 2017
The Brigham Young University Board of Trustees has approved a change to the name of the university's business school and two of its departments in addition to changing seven undergraduate emphases to majors.
With a competitive pass rate and record scores, it's no surprise that BYU's student club won the Clark Johnson Award and a $5,000 grant.
Marriott School of Management dean Lee Perry has announced John Bingham as the new chair of the organizational leadership and strategy department, effective 1 July.
Alfred Gantner, cofounder of Partners Group and an MBA alum, shared his insights on a balanced life as the featured speaker at convocation on 28 April.
Now that Luke Mocke is linked up with LinkedIn, he is finding ways to mentor students and help them land their dream jobs too.
Eating free samples at big box stores like Costco has become a weekend tradition for many shoppers. But just how effective are free samples when it comes to actually attracting purchases and loyalty?
Ever tried to sell something you've owned for a while on Craigslist and found that no one is willing to pony up what you're asking?
Throughout her education and career, Marriott School alumna Amy Sawaya has used global supply chain as her catchall answer to what she wants to be when she grows up, even as the details of those plans have changed significantly.
Two spandex-clad riders whizzed into the building, disappearing from view. As the BYU Marriott School students and their advisor stepped into the warehouse, the smell of rubber, aluminum, and cardboard—components of freshly manufactured bicycles—welcomed them into biker paradise.
While Kevin Barker and Renae Rockwood, two juniors in the global supply chain program, are both involved students who worked hard to get into their program, their future endeavors couldn’t be more different. Read on for their takes on global supply chain, the Marriott School, and internships, as well as their aspirations in the fields of aerospace and academia. (Note: Their responses have been edited for length and clarity.)
New research finds the type of sensory experience an advertisement conjures up in our mind taste and touch vs. sight and sound has a fascinating effect on when we make purchases.
Popular prejudice often says that a good salary comes at the expense of job satisfaction. But Dain Berrett, outgoing president of BYU’s Product Management Association, argues that isn’t always the case. Berrett, a second-year MBA student, says studies show product managers enjoy one of the best combinations of job satisfaction and salary of any profession. And, with the tech industry continuing to grow, the need for professionals to bridge the gap between product development and consumers is increasing as well.
BYU's MBA global supply chain program brought home its second national case competition win in as many weeks, leaving other programs scrambling to keep up.
Adam Mikkelsen grew up on a farm in Oregon where, no matter the chore, he was always looking for ways to improve. At BYU he studied economics before switching to global supply chain so he could be more hands-on with his work. As a student, he interned at an industrial auditing firm as an auditing intern, where he traveled across the western Chinese province of Qinghai in order to share best practices and greener technology between the companies there and in Utah. Later, he worked at Walmart as a merchandising analyst for apparel sourcing. He accepted a job as a strategy and operations consultant at Deloitte after graduating in April 2015 because he believed international consulting will give him a better opportunity to work and travel.
“I have found that the only thing that does bring you happiness is doing something good for somebody who is incapable of doing it for themselves.” Global supply chain management professor Scott Sampson keeps this quote from David Letterman hanging in his office. In essence, it’s what Sampson is all about.
Two years after graduating with a degree in marketing from the Marriott School in 1990, Jenner Marcucci decided he was going to make his first $100,000 and buy a house—and then he did it.
At the Y, Marriott School faculty have the cutting-edge resources to help them answer “Why?”
Kevin and Karlin Ramussen study marketing together, are graduating this April together, will start their careers at Nelson Professional Marketing in Cincinnati together, and get to celebrate their second wedding anniversary in May together.
When a person types “Mercedes” into a Google search bar, does it mean they are likely to buy one, or does it simply mean they want to print off photos and hang them on the wall?