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BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
Rebecca McCarron Greenhalgh is no stranger to smart wordsmithing, so it was unusual when she was suddenly speechless during an important Zoom meeting.
At new student orientation, BYU Marriott's newest marketing students experienced the tight-knit culture of their program by embarking on their first "family" rafting trip.
Whether BYU MBA alumna Betsy Rose is working on human resources projects in NYC or cheering up the elderly, Rose is all about positive impact.
For a team of BYU Marriott marketing students, doing good in the community was more important than taking home the $20,000 first-place prize.
Tyler Hardy was one day away from finishing his mission in Veracruz, Mexico, when he got an unexpected phone call. His older brother, Greg, had been seriously injured in a work accident.
Jordan Sitterud, a native of Roseville, California, has always admired basketball player Michael Jordan.
Sara Hubbs's decision to transfer to BYU as an undergraduate led to a fulfilling career that ultimately included returning to Provo as an assistant dean of finance and HR at BYU Marriott.
Darron Billeter cherishes the moments when his students knock on his office door for a quick visit.
Preston Haight, a senior at BYU Marriott, shares his faith led story to developing a passion for the world of marketing.
After initially failing BYU Marriott's introductory marketing class, Trapper Denton persevered and now helps other students do the same.
From his work at a local dance studio to his friend circles, Hinton knows that joining the HRM program at BYU Marriott has been pivotal for him.
BJ Allen hopes to share his passion for sales to his fellow students in the BYU Marriott School of Business marketing program.
In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
Michele LeMon Stitt’s family likes to joke that she can’t walk through an airport without running into someone she knows.
Wearing Nike shoes, surrounded by BYU sports paraphernalia in his office without a textbook in sight, Bill Keenan works to put the job-seeking students he advises at ease.
When marketing alumna Marinne Pearson was earning her MBA and working part-time, she was also working to rebrand a new company.
Some people might call 15 water bottles excessive, but for Trove Brand human resources manager and BYU Marriott alum Blake Marchant, it's just another aspect of his life where he's all in.
Today's human resources representatives are a far cry from the paper-pushing Toby of the popular TV comedy series The Office, explains BYU Marriott HRM alum David Germann.
Spending a Saturday in the Tanner Building may not be everybody's preference, but for four BYU Marriott students, it was the first step towards victory.
When Allie Jensen lost her mother to a lifelong battle with multiple sclerosis, she thought she would never be able to attend college. Now she is a brand-new BYU Marriott graduate.
Those who feel unappreciated engage in unhealthy recovery behaviors
Congress has authorized roughly $3 trillion in COVID-19 relief assistance. With more relief money on the way, a new study led by two SOA professors found these newly available funds led to a significant surge in health sector lobbying activity.
Marketing students at BYU Marriott recently had a chance to network with sales professionals and compete for prizes at the event dubbed Salesapalooza.