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When a person types “Mercedes” into a Google search bar, does it mean they are likely to buy one, or does it simply mean they want to print off photos and hang them on the wall?
Kevin and Karlin Ramussen study marketing together, are graduating this April together, will start their careers at Nelson Professional Marketing in Cincinnati together, and get to celebrate their second wedding anniversary in May together.
Sumo wrestling, Buddhist temples, sushi and cherry blossoms seem as commonplace as Shavasana for finance guru Ryan Daniels, a Marriott School finance alum. Daniels has spent half of his life growing up and working outside the United States, including his current position at tech giant Apple in China.
Traveling to the Big Apple to compete in a big competition, three students came away with big connections and a big check.
Slot canyons, river rafting, and . . . finance research papers?
Associate Dean Keith Vorkink discussed the challenges of learning how to make correct judgments in the face of uncertainty at Tuesday's BYU Devotional.
At the Y, Marriott School faculty have the cutting-edge resources to help them answer “Why?”
Two years after graduating with a degree in marketing from the Marriott School in 1990, Jenner Marcucci decided he was going to make his first $100,000 and buy a house—and then he did it.
Information systems senior Nick Kerr and finance senior Priscilla Hobbs are featured in Poets & Quants; list of the top undergraduate students in the nation.
Alfred Gantner, cofounder of Partners Group and an MBA alum, shared his insights on a balanced life as the featured speaker at convocation on 28 April.
Marriott School of Management dean Lee Perry has announced John Bingham as the new chair of the organizational leadership and strategy department, effective 1 July.
With a competitive pass rate and record scores, it's no surprise that BYU's student club won the Clark Johnson Award and a $5,000 grant.
Two Marriott School alumni were initiated into one of the most exclusive groups in the accounting world as recipients of the Elijah Watt Sells Award.
Although senior Sarah Lyman has always loved the real estate business, she never expected to find a home for that passion while studying finance.
New research finds the type of sensory experience an advertisement conjures up in our mind taste and touch vs. sight and sound has a fascinating effect on when we make purchases.
The Brigham Young University Board of Trustees has approved a change to the name of the university's business school and two of its departments in addition to changing seven undergraduate emphases to majors.
The Brigham Young University Marriott School of Business welcomes three professors to the Tanner Building this fall.
Ever tried to sell something you've owned for a while on Craigslist and found that no one is willing to pony up what you're asking?
What a BYU Marriott finance alum is doing to maximize his personal success while still paying it forward.
Investment-minded students are traveling to Europe, managing a real fund, and working with executives from top companies and the world in an innovative study abroad.
Eating free samples at big box stores like Costco has become a weekend tradition for many shoppers. But just how effective are free samples when it comes to actually attracting purchases and loyalty?
Now that Luke Mocke is linked up with LinkedIn, he is finding ways to mentor students and help them land their dream jobs too.
Former department chair and current professor Steven Thorley reflects on the growth of the finance program.
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.