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Experience Design MBA
Taking over the bookkeeping for her family’s Idaho dairy farm taught fourteen-year-old Jenn Larson about unpredictable farming revenues, ignited her lifelong passion for finance, and inspired her to become a role model.
The MBA program at the BYU Marriott School of Business announced the winners of the 2023 George E. Stoddard Prize, an award given to second-year MBA students studying finance who display leadership and academic excellence.
The BYU Marriott School of Business welcomed the international Experience Research Society (EXPRESSO) for its third annual Seven Experiences Summit.
When she was in fourth grade, Michaela Horn wanted to run for class president. So when the sign-up sheet landed on her desk, she wrote her name down.
The Whitmore Global Business Center at the BYU Marriott School of Business named 13 first-year BYU Marriott MBA students as 2023 Eccles Scholars. The Eccles Scholars Award offers financial support to MBA students who are interested in and committed to international business.
Students, employees, and executives typically work hard to present themselves professionally, ensuring blazers are pressed and handshakes are firm. Yet BYU Marriott professor Kristen DeTienne, who has more than three decades of professional experience, calls for something beyond professionalism. “What’s that extra edge that helps you be effective and enjoy what you’re doing?” DeTienne says, “It’s personal connection.”
Neil Lundberg, the chair of the Department of Experience Design and Management, has witnessed the ExDM program change and evolve.
BYU Marriott School of Business dean Brigitte C. Madrian has announced the appointment of Bonnie Anderson as the school's newest associate dean.

EMBA program alumnus Shawn Pace finds and meets people’s real-world needs, whether he’s in a Ukrainian refugee camp or an executive board room.
Jeffrey Burningham, adjunct faculty and partner to the Rollins Center for Entrepreneurship and Technology, believes the creative process is pivotal to a fulfilling life.
With nearly three decades of experience at BYU Marriott, MBA academic program manager Christine Roundy helps students reach their goals by meeting individual needs.
As a student at BYU Marriott in the then-fledgling ExDM program, Breck Laing developed transferable business skills to broaden his career opportunities.
The BYU Marriott School of Business, in conjunction with the BYU Sorensen Center for Moral and Ethical Leadership, hosted the inaugural Faith and Belief at Work case competition in February.
“Go, Cougs!” is still Adam Vandermyde’s enthusiastic cheer more than a decade after graduating from BYU Marriott’s MBA program in 2008. Through the years, Vandermyde has continued to support his alma mater by cheering for BYU sports and by hiring more than 150 BYU graduates to work at his companies.
April Teames Gantz, a senior in the user experience (UX) design program at BYU, finds joy through working with teams in the BYU Marriott's Rollins Center.
Alexa Fox is using the BYU Marriott experience design and management program's blend of creativity and business skills to prepare for a career in consulting.
At BYU Marriott, seniors are not the only ones looking for a final project. After teaching for 23 years, Brian Hill searched for a capstone to his ExDM career.
BYU Marriott recreation management and youth leadership alumnus Brandon Gilliam can think of few things better than helping young people develop their passions.
Thirty ExDM students traveled to Europe this summer to climb glaciers, see puffins, and participate in immersive games and performances.
As a student at BYU Marriott, Brad Agle was intrigued by why people act unethically. Now a professor, Agle helps students crack their own tough ethical questions.
Ben Miller, a BYU Marriott MBA alumnus, gratefully remembers the influence of the Rollins Center as he explored entrepreneurship.
As the business world becomes increasingly data driven, professors in the MBA program at BYU Marriott want their students to graduate equipped with skills that will set them apart from their colleagues and give them a competitive edge in the workforce.
Whether BYU MBA alumna Betsy Rose is working on human resources projects in NYC or cheering up the elderly, Rose is all about positive impact.
Growing up in Brazil, Marcelo Souza always had a passion for education.