Skip to main content

Browse All Stories

46 results found
Entrepreneurship MBA Marketing 2017
Alfred Gantner, cofounder of Partners Group and an MBA alum, shared his insights on a balanced life as the featured speaker at convocation on 28 April.
The Brigham Young University Board of Trustees has approved a change to the name of the university's business school and two of its departments in addition to changing seven undergraduate emphases to majors.
Marriott School of Management dean Lee Perry has announced John Bingham as the new chair of the organizational leadership and strategy department, effective 1 July.
The BYU MBA program maintained its national status in the U.S. News World Report ranking, coming in at No. 34 in the country.
Now that Luke Mocke is linked up with LinkedIn, he is finding ways to mentor students and help them land their dream jobs too.
Eating free samples at big box stores like Costco has become a weekend tradition for many shoppers. But just how effective are free samples when it comes to actually attracting purchases and loyalty?
Ever tried to sell something you've owned for a while on Craigslist and found that no one is willing to pony up what you're asking?
BYU Marriott undergraduate and graduate entrepreneurship programs have been ranked No. 3 and No. 6, respectively, in The Princeton Review's annual list.
Entrepreneurship student Morgan Glessing and his team have a plan to (literally) open the doors of possibilities at every college campus nationwide.
Jackson, Wyoming—the gateway to the grand Tetons—is almost always bustling. Snow-capped peaks and expansive horizons draw crowds to this tiny outpost in the American west.
Reducing the compensation of a CEO by half is not an easy decision. But for board members with shareholders to consider, tough decisions like these are sometimes necessary.
New research finds the type of sensory experience an advertisement conjures up in our mind taste and touch vs. sight and sound has a fascinating effect on when we make purchases.
With a competitive pass rate and record scores, it's no surprise that BYU's student club won the Clark Johnson Award and a $5,000 grant.
Two years after graduating with a degree in marketing from the Marriott School in 1990, Jenner Marcucci decided he was going to make his first $100,000 and buy a house—and then he did it.
At the Y, Marriott School faculty have the cutting-edge resources to help them answer “Why?”
Two BYU Marriott teams hit last-minute curveballs out of the park at an HR case competition.
A BYU MBA team's solutions for a big name company were rewarded at a recent ethics case competition.
Three students in BYU’s No. 2-ranked entrepreneurship program aren’t waiting to apply what they’re learning until after graduation; instead, they have a jump start on their business ventures:
Alum Jason Barron's new book, taken from sketches he made while taking notes during his EMBA courses, is two years of business school packed into one priceless book of pure awesomeness.

The BYU Marriott School of Business MBA program was cited for its human resource emphasis and its support of student families.
Swim with sperm whales in Dominica—check. Visit an underground city in Turkey—check. Canyoneer in Indonesia—check. See the annual lantern festival in Thailand; swim with penguins in the Galapagos; and kayak with dolphins in Australia—check, check, check!
A realization prompted four entrepreneurship majors to create Kudoz, an app similar to Pocket Points that incentivizes phone users to keep their phones locked while driving.
To remedy their boredom one summer afternoon in 2009, Jeffrey Handy and his high school buddies decided to get a trailer, fill it with cardboard boxes, and build a giant fort in his friend’s backyard. To their surprise, the fort built from two hundred boxes attracted more than three hundred spectators and earned them the record for world’s largest cardboard fort.
Kevin and Karlin Ramussen study marketing together, are graduating this April together, will start their careers at Nelson Professional Marketing in Cincinnati together, and get to celebrate their second wedding anniversary in May together.