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BYU Marriott marketing and first-year MBA students had the opportunity to participate in experiential learning and win cash prizes during the BYU Marriott Marketing Lab's first-ever case competition.
Some people fear change, but BYU Marriott Marketing Lab director Matt Madden embraced change to pursue a career that combined his professional experience in marketing and insights consulting with his desire to teach.
Effective teamwork is at the core of every organization’s success, and learning how to collaborate is an essential piece of a BYU Marriott education.
Before rediscovering his love for cycling and running, BYU Marriott alum Steve Todd spent twelve years devoted to growing a startup he co-founded.
Changing newborn diapers while completing the master of information systems program is not easy for Tomiris Mollinet, but she is taking these challenges in stride.
For Samuel Sorensen, a senior in BYU Marriott's marketing program, pursuing an education in marketing also allows him to pursue his passion.
After growing up in war-torn Jerusalem, Jeannine Mosarsa, a senior in BYU Marriott's marketing program, found a second family with the Marketing Association.
After finishing a sales internship at Qualtrics last summer, Noah Kirk, a senior in BYU Marriott's marketing program, returned to BYU Marriott and founded the BYU Sales Club.
The BYU Marriott marketing program recently made efforts to help alumni connect with each other during the program's first alumni conference.
When Michael Swenson, BYU Marriott Christensen Professor of Marketing, was a PhD student, the words of a visiting professor changed his life.
For BYU Marriott marketing alum Andrew Hancock, the opportunity to film a motorcycling trip through Baja, California, led to co-owning a motorcycle apparel company.
BYU Marriott School of Business dean Brigitte C. Madrian has announced the appointment of Bonnie Anderson as the school's newest associate dean.
BYU Marriott School of Business dean Brigitte C. Madrian announced the appointment of Stephen Liddle as the new chair for the Department of Information Systems. Liddle began his new role on 18 May and takes over for Bonnie Anderson, who recently became associate dean at BYU Marriott.
BYU Marriott School of Business dean Brigitte C. Madrian announced the appointment of Stephen Liddle as the new chair for the Department of Information Systems.
BYU Marriott information systems students, supported by faculty and armed with experiential knowledge, took home first- and second-place finishes at the tenth annual Association for Information Systems conference.
Whether he's selling ski gear or helping nonprofits refine their marketing strategies, senior Cameron Fry uses the skills from the BYU Marriott marketing program to make an impact.
Imagine hacking into a Furby, picking a lockbox, shooting targets with Nerf guns, diving into piles of (clean) trash, and sliding under string “laser beams,” all with the end goal of identifying—and then fixing—vulnerabilities in a wireless computer security system.
In the late 1980s, Usenet was still popular, the World Wide Web wasn’t yet available to the public, and Shelley Hunter was in an information management class where she heard her professor say, “Five years out from your degree, you won’t be doing anything you think you’re going to be doing.” The professor was likely referencing how technological advancements would transform the information management industry. But in Hunter’s case, the shift would come later and from a different source.
Dr. Glenn Christensen has been recognized, along with his colleagues, for their research on minority entrepreneurs
Logan Sackley has always loved connecting with others. He looks forward to creating new connections in the upcoming fall semester as he begins the MISM program at BYU Marriott.
BYU Marriott marketing alum Orrin Hancock knows a thing or two about setting goals and following through to reach professional and personal summits.
BYU Marriott information systems professor Tom Meservy works to create positive memories for his students and help them understand the things that really count in life.
This year, BYU Marriott information systems professors were tasked with reimagining an international conference in the face of the challenges presented by the ongoing coronavirus pandemic.
As a singer, BYU Marriott faculty member Jeff Larson recognizes the value of following instructions to create music. However, he encourages students to look beyond the instructions they're given to create new digital marketing strategies.