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Alumni Spotlight Employee Spotlight Student Experiences Experience Design Marketing
Each fall Peter Ward leads his students as they climb Rock Canyon’s rugged walls. Both in rock-climbing classes or ExDM research classes, Ward teaches students how to interlace academic and spiritual studies.
You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
For two weeks, a group of ExDM students and faculty from BYU Marriott traveled through the Alaskan frontier to learn how exposure to nature and practicing grit can help improve quality of life.
Nine students were recently honored as 2022 Bateman Award recipients for their excellence both inside and outside the classroom.
With the goal to enrich belonging on campus, the Experience Design Society (ExDS) and the Marriott Inclusion Business Society (MIBS) co-hosted “Sit with Me,” an event focused on practicing collaborative dialogue.
BYU Marriott alumna Krislyn Powell has a knack for creating connections, whether as a yogi, an administrator, or a volunteer.
Adjunct marketing professor Scott Rackham brings his experienced flavor to the classroom.
Neil Lundberg, the chair of the Department of Experience Design and Management, has witnessed the ExDM program change and evolve.
The BYU Marriott School of Business welcomed the international Experience Research Society (EXPRESSO) for its third annual Seven Experiences Summit.
As a student at BYU Marriott in the then-fledgling ExDM program, Breck Laing developed transferable business skills to broaden his career opportunities.
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
At BYU Marriott, seniors are not the only ones looking for a final project. After teaching for 23 years, Brian Hill searched for a capstone to his ExDM career.
Rebecca McCarron Greenhalgh is no stranger to smart wordsmithing, so it was unusual when she was suddenly speechless during an important Zoom meeting.
At new student orientation, BYU Marriott's newest marketing students experienced the tight-knit culture of their program by embarking on their first "family" rafting trip.
Tyler Hardy was one day away from finishing his mission in Veracruz, Mexico, when he got an unexpected phone call. His older brother, Greg, had been seriously injured in a work accident.
BYU Marriott recreation management and youth leadership alumnus Brandon Gilliam can think of few things better than helping young people develop their passions.
For a team of BYU Marriott marketing students, doing good in the community was more important than taking home the $20,000 first-place prize.
Darron Billeter cherishes the moments when his students knock on his office door for a quick visit.
Thirty ExDM students traveled to Europe this summer to climb glaciers, see puffins, and participate in immersive games and performances.
BJ Allen hopes to share his passion for sales to his fellow students in the BYU Marriott School of Business marketing program.
A conversation Ross Storey had with a stranger on his church mission led him to change his career plans. Storey is now an ExDM adjunct professor and works at the MTC.
Brooke Bradford, the events and programs coordinator for the School of Accountancy (SOA) at BYU Marriott, helps bring accounting students, faculty, and alumni together.
Alumna Jasmine Townsend was able to pursue her passion for teaching and the outdoors through a master's degree in youth and family recreation from BYU.