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For two weeks, a group of ExDM students and faculty from BYU Marriott traveled through the Alaskan frontier to learn how exposure to nature and practicing grit can help improve quality of life.
One of 15 children, Trixie Judd spent much of her childhood helping raise her younger siblings. Now at the BYU Marriott School of Business, Judd feels at home in the strategy program, where leadership, hard work, and close bonds are valued—just as they were growing up.
Katelyn Bell, a senior in the ExDM program at BYU Marriott, helped plan the launch for the Sorensen Center for Moral and Ethical Leadership, which included a zipline across Brigham Square on campus.
With the goal to enrich belonging on campus, the Experience Design Society (ExDS) and the Marriott Inclusion Business Society (MIBS) co-hosted “Sit with Me,” an event focused on practicing collaborative dialogue.
Mason Dahl, a seventh-generation cattleman and senior in the strategic management program, sees himself as the future cowboy strategist of the beef industry.
BYU Marriott student Danny Dudley studies strategy to bring his passion for environmental conservation issues to business.
The BYU Marriott School of Business welcomed the international Experience Research Society (EXPRESSO) for its third annual Seven Experiences Summit.
When she was in fourth grade, Michaela Horn wanted to run for class president. So when the sign-up sheet landed on her desk, she wrote her name down.
Alyssa Flake no longer sings a cappella with BYU's renowned female musical group, but her TR internship at a female treatment center was nothing short of noteworthy.
Miranda Dennett breathed fresh air into the corporate entertainment world of Las Vegas via her undergraduate internship last summer.
Experiences shape our lives. ExDM students are learning how to shape our experiences.
It’s the new adage of the marketing world: the secret to happiness is spending money on experiences, not things. While the desire for the latest gizmo has long fueled a culture of consumption, lasting memories can make a business a winning one.
Time was running out as a team of BYU recreation management students rushed to diffuse a bomb in the office of a Russian spy. Though the stakes felt high, the students were in no danger; this was just an intense escape room game.
Heather Del Nero and Abbey Pugmire sat with twenty kiwi teens on a bus in New Zealand, on their way to a camp for at-risk youth. Searching for a way to break the ice, the two BYU students drew on lessons they’d learned in recreation management classes and turned to music games.
Cooper Brown had no aspirations to become a DJ—he just liked to entertain. One Saturday night when he was 16 and nothing else was going on, Brown and his friend threw a backyard dance party. In the following days at school, their classmates praised the party, and a business was born. Eight years later, Brown’s company, One Above Entertainment, has grown to be one of the top DJ businesses in Utah.