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Students Entrepreneurship Marketing Strategy
Claire Keller Busco is no stranger to success, both in the classroom and in the workforce. As a strategy student at the BYU Marriott School of Business—a place where she has found opportunities around every corner—Keller attributes it all to a habit she can’t seem to kick: saying yes.
To senior Seth Knowlton, the president of the Marketing Association, succeeding in a leadership role isn’t about being a natural leader—it’s about being passionate, involved, and invested in helping others do their best.
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
Nine students were recently honored as 2022 Bateman Award recipients for their excellence both inside and outside the classroom.
One of 15 children, Trixie Judd spent much of her childhood helping raise her younger siblings. Now at the BYU Marriott School of Business, Judd feels at home in the strategy program, where leadership, hard work, and close bonds are valued—just as they were growing up.
Mason Dahl, a seventh-generation cattleman and senior in the strategic management program, sees himself as the future cowboy strategist of the beef industry.
BYU Marriott student Danny Dudley studies strategy to bring his passion for environmental conservation issues to business.
Ashley Wallace's passion for service and learning has led her from the cliffs of Ireland to the people of Madagascar.
At new student orientation, BYU Marriott's newest marketing students experienced the tight-knit culture of their program by embarking on their first "family" rafting trip.
At the Creators' Kickoff, students learned about the excellent resources and benefits available to them through joining Creators, the new student association connected with the Rollins Center.
Aileen Hernandez has grown up navigating minority identities. "First-generation American" and "woman in business" are not just buzzwords; they describe her life.
As a child, Bethany Bahr loved riding on towering roller coasters, and her mom would joke that Bethany wasn't scared of anything.
For a team of BYU Marriott marketing students, doing good in the community was more important than taking home the $20,000 first-place prize.
Jordan Sitterud, a native of Roseville, California, has always admired basketball player Michael Jordan.
Preston Haight, a senior at BYU Marriott, shares his faith led story to developing a passion for the world of marketing.
After initially failing BYU Marriott's introductory marketing class, Trapper Denton persevered and now helps other students do the same.
Not everyone would take being called "funny guy"; as a compliment, but strategy senior Michael Gibbs isn't everyone.
As someone who has often felt like the odd woman out, Mikayla Cluxton recently created a startup, BeeFriend, to help alleviate loneliness in the geriatric population.
In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
When Allie Jensen lost her mother to a lifelong battle with multiple sclerosis, she thought she would never be able to attend college. Now she is a brand-new BYU Marriott graduate.
Marketing students at BYU Marriott recently had a chance to network with sales professionals and compete for prizes at the event dubbed Salesapalooza.
Student entrepreneurs at BYU looking for guidance and financial backing now have the opportunity to receive both through the Rollins Center for Entrepreneurship and Technology's new Seed Grants program.
BYU Marriott marketing senior, Dustin Leonard discovered that success comes through mentorship, pursuing his marketing passions, and seizing opportunities.
BYU Marriott School of Business marketing students won first place at the 2021 MarketStar Sales and Analytics Champion Competition.