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You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
When Hani Almadhoun returned to Provo in February, he had a handful of items on his must-do list. First, take his wife and two young daughters to the BYU Creamery for a Raspberries & Cream Cheese ice-cream cone.
As hand-cut steaks sizzle on the grill, Trevor Mecham is up to his elbows in a pile of sweet potato fries. In the oven a sheet of enormous cinnamon rolls–each roughly the size of a dinner plate–awaits a schmear of sugary-sweet frosting.