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One of 15 children, Trixie Judd spent much of her childhood helping raise her younger siblings. Now at the BYU Marriott School of Business, Judd feels at home in the strategy program, where leadership, hard work, and close bonds are valued—just as they were growing up.
Mason Dahl, a seventh-generation cattleman and senior in the strategic management program, sees himself as the future cowboy strategist of the beef industry.
BYU Marriott student Danny Dudley studies strategy to bring his passion for environmental conservation issues to business.
Cooper Brown had no aspirations to become a DJ—he just liked to entertain. One Saturday night when he was 16 and nothing else was going on, Brown and his friend threw a backyard dance party. In the following days at school, their classmates praised the party, and a business was born. Eight years later, Brown’s company, One Above Entertainment, has grown to be one of the top DJ businesses in Utah.