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Figuring out the reasons behind the strange things consumers do is Tamara Masters’s passion, one she follows by studying consumer behavior, both in the marketplace and in restaurants. Masters, an assistant professor in the business management department, recently conducted a study that suggests when diners use larger forks, they eat less. Today she shares her thoughts on eating with spatulas, marketing, and consumer goals.
Reed N. Dame, president and CEO of Woodgrain Millwork, Inc. and this year's Marriott School of Management Honored Alumnus, will address faculty, students and alumni during Brigham Young University's Homecoming activities this week. Dame will speak on, "Business, A Power for Good," Thursday at 11 a.m. in 151 TNRB.