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Marketing 2023 2010–2014
This year hundreds more Marriott School graduates were hired, resulting from an intensified focus on placement.
What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?
With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace. 
The Marriott School honored Michael Swenson as its 2011 Outstanding Faculty. Fourteen others were also recognized.
Good communicators are supposed to work behind the scenes, but sometimes they can't help getting pulled on stage.
BYU is being recognized as a business startup factory — churning out hundreds of student-run ventures each year.
While students are usually pitching themselves to companies, this time the tables were turned.
Most students usually work a side job, but not many spend their free time running a million-dollar company.
Entrepreneur magazine and The Princeton Review place BYU No. 4 at both the undergraduate and graduate levels.
This class doesn’t have a textbook. In fact, some of the required reading comes from Wikipedia, a taboo for just about any other class on campus. But the syllabus states it bluntly: “Text: none; it would be outdated anyway.”
Everyone knows about the deceptive salesperson stereotype. But a new curriculum shows students sales and integrity aren't mutually exclusive.