Skip to main content

Browse All Stories

36 results found
Experience Design Marketing 2010–2014
Quick thinking and fast fingers earned a team of RMYL students 2nd place at the Park and Recreation Student Quiz Bowl.
The details made the difference at the inaugural Walmart Business Case Competition held at BYU.
This year hundreds more Marriott School graduates were hired, resulting from an intensified focus on placement.
With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace. 
What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?
Good communicators are supposed to work behind the scenes, but sometimes they can't help getting pulled on stage.
BYU is being recognized as a business startup factory — churning out hundreds of student-run ventures each year.
While students are usually pitching themselves to companies, this time the tables were turned.
Most students usually work a side job, but not many spend their free time running a million-dollar company.
Entrepreneur magazine and The Princeton Review place BYU No. 4 at both the undergraduate and graduate levels.
This class doesn’t have a textbook. In fact, some of the required reading comes from Wikipedia, a taboo for just about any other class on campus. But the syllabus states it bluntly: “Text: none; it would be outdated anyway.”
Everyone knows about the deceptive salesperson stereotype. But a new curriculum shows students sales and integrity aren't mutually exclusive.