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Poised on the foothills of “Silicon Slopes,” BYU Marriott School marketing professors are determined to make their students more marketable than ever.
Tom Foster, department chair of marketing and global supply chain at the Marriott School, had never played two truths and a lie—a game in which players share two hard-to-believe truths and one lie about themselves, then the other players must guess which is the lie. But when pressed for three statements, he said:
Skyler Carr grew up dreaming of traveling through space and hunting aliens. His favorite day in grade school included a trip to the Space Center in Pleasant Grove, where he could practice being a spaceman. He never forgot those days, and in 2012 he was devastated to hear the Space Center would be shut down.
Mike Norton dreamed of playing lacrosse in college on the East Coast. But thanks to his mom, he's now a budding entrepreneur major with new startups in his sights.
BYU students' 422 companies and $719 million in funding raised in the last five years are just two ways the entrepreneurship program is ranked one of the strongest in the nation.
You’re scrolling through Facebook, and a video catches your eye. A man is riding a horse on a beach and telling you he is the man your man could smell like.
Nine new faculty members joined the ranks of the Marriott School of Management as the 2016-17 school year began this month.
As a busy neuroscience graduate student and teacher of undergrad psychology courses at Duke University, Stephanie Santistevan-Swett needed a versatile outfit to get her through busy days. Rompers—loose, one-piece garments combining a shirt and pants or shorts—were the perfect mix of comfy and cute, but she was having a hard time finding any with sleeves. So she took her love of fashion and her 2009 BYU marketing degree, patched together with some imagination and passion, and stitched together her own company, Eva Jo, to design, manufacture, and sell comfortable and fashionable clothing.
Cotopaxi has a reputation of generating new and ingenious designs, but its newest product, the Inti 2, takes innovation to a whole new level.
New doctor's orders: No earbuds, no music, and no watching TV while eating.
Student entrepreneurs from Brigham Young University took 15 of the top 25 spots at the annual Utah Student 25 Awards.
The International Business Model Competition is the first and largest lean startup competition in the world. But who's thinking lean when they can bring home the bacon?
The Marriott School's Tom Foster has been appointed the new editor of the Quality Management Journal.
A three-day tour of the Bay Area with a group of fellow college students. Sounds fun, right?