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Experience Design Marketing Strategy 2021
The Brigham Young University Marriott School of Business welcomes nine new professors this fall.
After spending most of his time as an undergraduate student preparing for law school, Kurt Herrmann received surprising inspiration to change career paths.
When Camilla Hodge graduated from BYU with a degree in communications, she never imagined she would return to the university 14 years later as a professor at BYU Marriott.
The potential to achieve lasting and meaningful success in life is within each of us—at least that's what strategy senior David Rawson says.
BYU Marriott School of Business marketing students won first place at the 2021 MarketStar Sales and Analytics Champion Competition.
After landing what she thought was her dream job, BYU Marriott recreation management alumna Miranda Oliver discovered new passions and interests and successfully pivoted to a new career.
Three BYU Marriott ExDM seniors spent their summers gaining valuable experience and practicing the skills they learned in the ExDM program as interns across the country.
As a freshman, Brooke Taylor was searching for more than a major. She wanted to be part of a community that would also develop her personal skills. Then she found the ExDM program.
The BYU Marriott School of Business is working with BYU Athletics in helping to take the next step in name, image and likeness innovation.
What do you get when you combine business strategy and students from 16 different majors? A group dedicated to applying strategic principles to any career.
Four BYU Marriott students helped create a sustainable alternative for Walmart's supply chain process through the Ballard Center for Social Impact.
The more Breann Hunt learns about social impact causes, the more the strategic management senior envisions businesses changing the way they operate forever.
BYU Marriott ExDM alumna Katie Allred isn't only providing young people in Utah with adventures to experience, but also with skills to help them overcome some of life's biggest challenges.

A unique course offered at BYU Marriott is helping to teach students about the importance of diversity and inclusion.

After realizing his student apartment did not have a recycling program, BYU Marriott strategy alum Ryan Smith went to work to create his gig economy recycling company Recyclops.
Fly fisherman and professor Ramon Zabriskie teaches that fly fishing and applying diversity, equity, and inclusion take practice and patience.
Thanks to his education from BYU Marriott and the example of his father, marketing alum Carlos Valles lives his passion for business working at The Hershey Company.
Four years ago, BYU Marriott alum Stephen Farnsworth wanted to move technology forward. In order to reach his goals, he took a risk—one that has paid off years later.

With its emphasis on teaching students to discover solutions to seemingly impossible problems, BYU Marriott's course Strategy 421: Strategy Implementation is one that Sherlock Holmes would have approved of.
At home in Australia, strategy senior Jaysen Valdes felt that his goals were out of reach. However, he now uses his skills to reach all of his aspirations.

As a professor of experience design and management, Mark Widmer finds ways to combine his love of wilderness exploration with the principles of experience design.

Even though students cannot be prepared for all future changes, a new analytics class at BYU Marriott helps teach students some of the skills they'll need to make decisions in their future careers.

Inspired by the help and guidance he received from his peers and professors at BYU Marriott, marketing senior Parker Stohlton decided to give back.

Not many people can say that they helped build a company from the ground up within a year of graduating from college. However, BYU Marriott marketing alumna Luisa Chil can.