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Students at BYU Marriott are not strangers to the idea of networking with their peers, but this year the Global Supply Chain Association have taken it to a new level.
New adjunct professor Bruce Rowe added real world experience and new curriculum to the Internet Marketing of Products and Services course.
BYU Marriott teams dominated at a recent marketing competition, with an MBA team and an undergraduate team claiming the top two spots.
Marketing students flew to Silicon Valley to enhance their network and get a sneak peek into the workplace at companies such as Google, Pinterest, and Visa.
Students at BYU's Marriott School are gearing up for study abroad programs hosted by the Global Management Center.
Students learned proper sales techniques and valuable lessons in preparation for sales competition.
After standing on one foot while trying to decide which printer to buy, students hobble out of 340 TNRB with some extra credit but without the slightest clue what their answers will be used for.
BYU's Marriott School announced the 2012 Bateman Awards—the only school-wide awards selected entirely by students.
With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace.
While students are usually pitching themselves to companies, this time the tables were turned.
Most students usually work a side job, but not many spend their free time running a million-dollar company.
This class doesn’t have a textbook. In fact, some of the required reading comes from Wikipedia, a taboo for just about any other class on campus. But the syllabus states it bluntly: “Text: none; it would be outdated anyway.”
Everyone knows about the deceptive salesperson stereotype. But a new curriculum shows students sales and integrity aren't mutually exclusive.