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Student Experiences Experience Design Marketing
For two weeks, a group of ExDM students and faculty from BYU Marriott traveled through the Alaskan frontier to learn how exposure to nature and practicing grit can help improve quality of life.
Nine students were recently honored as 2022 Bateman Award recipients for their excellence both inside and outside the classroom.
With the goal to enrich belonging on campus, the Experience Design Society (ExDS) and the Marriott Inclusion Business Society (MIBS) co-hosted “Sit with Me,” an event focused on practicing collaborative dialogue.
The BYU Marriott School of Business welcomed the international Experience Research Society (EXPRESSO) for its third annual Seven Experiences Summit.
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
At new student orientation, BYU Marriott's newest marketing students experienced the tight-knit culture of their program by embarking on their first "family" rafting trip.
For a team of BYU Marriott marketing students, doing good in the community was more important than taking home the $20,000 first-place prize.
Thirty ExDM students traveled to Europe this summer to climb glaciers, see puffins, and participate in immersive games and performances.
In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
To help ease the stress of transitioning from college to the workforce, the ExDM department at BYU Marriott added a new professional prep class for its students.
BYU Marriott ExDM students Camille Cooper and Kylie Jensen were recently recognized by the Stadium Managers Association.
Marketing students at BYU Marriott recently had a chance to network with sales professionals and compete for prizes at the event dubbed Salesapalooza.
A new ExDM class, "ExDM 490R: Current Trends and Opportunities in the Experience Economy” dives into why experiential businesses often find success.
BYU Marriott School of Business marketing students won first place at the 2021 MarketStar Sales and Analytics Champion Competition.
Three BYU Marriott ExDM seniors spent their summers gaining valuable experience and practicing the skills they learned in the ExDM program as interns across the country.
Four BYU Marriott students helped create a sustainable alternative for Walmart's supply chain process through the Ballard Center for Social Impact.
A unique course offered at BYU Marriott is helping to teach students about the importance of diversity and inclusion.

The Department of Experience Design and Management at BYU Marriott had to get creative this Fall semester when the program welcomed its new cohort during its annual new student orientation.

BYU Marriott marketing students are gaining firsthand knowledge of what it means to truly make the world their campus.

In the midst of a global pandemic, the Marketing Lab at the BYU Marriott School of Business reinvented itself to help students have meaningful internship experiences.

College can be a transformative and enlightening time. BYU Marriott's ExDM 300 class helps students find balance inside and outside the classroom.

When Katie Morgan took a social innovation class at BYU last semester, she didn't anticipate joining a research group based on empowering women. Now, she's part of a team researching how to help women find confidence and new opportunities

After finishing a sales internship at Qualtrics last summer, Noah Kirk, a senior in BYU Marriott's marketing program, returned to BYU Marriott and founded the BYU Sales Club.