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Student Experiences Information Systems Marketing Strategy
Nine students were recently honored as 2022 Bateman Award recipients for their excellence both inside and outside the classroom.
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
At new student orientation, BYU Marriott's newest marketing students experienced the tight-knit culture of their program by embarking on their first "family" rafting trip.
For a team of BYU Marriott marketing students, doing good in the community was more important than taking home the $20,000 first-place prize.
In early September, information systems students, alumni, and faculty gathered for a new kind of tailgate, one filled with renewing and creating connections.
Justin Giboney, a professor of information systems (IS) at the BYU Marriott School of Business, routinely sends summer camp students to outer space.
After the IS study abroad trip to Asia was canceled for the third year in a row because of COVID-19, Professors Greg Anderson and John Gardner came up with a different option.
In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
Four BYU Marriott MISM graduates have created an introductory coding camp for young women.
Marketing students at BYU Marriott recently had a chance to network with sales professionals and compete for prizes at the event dubbed Salesapalooza.
BYU Marriott MISM students were some of the only master's level presenters at the recent International Conference for Information Systems.
Fostering connections between students is the number one priority for leaders of the Association for Information Systems chapter at BYU Marriott.
BYU Marriott School of Business marketing students won first place at the 2021 MarketStar Sales and Analytics Champion Competition.
What do you get when you combine business strategy and students from 16 different majors? A group dedicated to applying strategic principles to any career.
Four BYU Marriott students helped create a sustainable alternative for Walmart's supply chain process through the Ballard Center for Social Impact.
BYU Marriott IS student teams excelled at this year's national AIS competition, placing in the top three of their respective categories.
With its emphasis on teaching students to discover solutions to seemingly impossible problems, BYU Marriott's course Strategy 421: Strategy Implementation is one that Sherlock Holmes would have approved of.
A team of IS students took home the first-place $1,000 prize in the annual Game Day Analytics Challenge hosted by the University of Utah.

BYU Marriott information systems students Madison Corbin and Cherileigh Leavitt recently presented a paper at a renowned international conference.

Even though students cannot be prepared for all future changes, a new analytics class at BYU Marriott helps teach students some of the skills they'll need to make decisions in their future careers.

The hexagon-shaped stickers unique to BYU Marriott's information systems program help students build friendships and connect with other students who aren't in their classes.

BYU Marriott marketing students are gaining firsthand knowledge of what it means to truly make the world their campus.

When BYU Marriott strategy senior M'Kenna Breckenridge first got an internship offer from CVS Health, she didn't anticipate that she'd complete that internship at her kitchen table.

In the midst of a global pandemic, the Marketing Lab at the BYU Marriott School of Business reinvented itself to help students have meaningful internship experiences.