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Faculty Research Accounting MBA 2023 2010–2014

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AI image of robots sitting in a classroom with students

Faculty Research

Accounting for AI

BY Todd Hollingshead, November 28, 2023

How Professors Are Embracing ChatGPT and Artificial Intelligence in the Classroom

graphic illustration of a man writing at a desk with a robot behind him

Faculty Research

ChatGPT Can’t Ace This Test, but Experts Think It Soon Will… What It Means for Teaching

3 Min Read

Accounting faculty and students put ChatGPT to the test. The researchers say that while it still has work to do in the realm of accounting, it’s a game changer that will change the way everyone teaches and learns — for the better.

Faculty Research

CEOs Who Use Violent Rhetoric Cut Themselves Off at the Knees

2 Min Read

CEOs might want to tamp down their fightin' words — they could be shooting themselves in the foot.

Marriott School professor David Bryce published an article in the Harvard Business Review about how established companies should respond when new competitors emerge offering products for free, like Skype.

Faculty Research

BYU Biz Profs’ Harvard Biz Review Article: How to Beat Free

3 Min Read

What do you do when your company is comfortably selling a product, and then suddenly a competitor offers a similar one for free?

Cartoon of people holding the world with ropes

Faculty Research

Count U.S. Out?

9 Min Read

How the French Put U.S. Adoption of International Accounting Standards on the Rocks. 