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Student Spotlight MBA Marketing Strategy
Claire Keller Busco is no stranger to success, both in the classroom and in the workforce. As a strategy student at the BYU Marriott School of Business—a place where she has found opportunities around every corner—Keller attributes it all to a habit she can’t seem to kick: saying yes.
To senior Seth Knowlton, the president of the Marketing Association, succeeding in a leadership role isn’t about being a natural leader—it’s about being passionate, involved, and invested in helping others do their best.
After growing up all over the world and working in several different career fields, MBA student Ben Nzojibwami has found his place at the BYU Marriott School of Business as the MBA class president.
Love of learning has propelled Brenna Porter to transition from elementary education to the MBA program.
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
One of 15 children, Trixie Judd spent much of her childhood helping raise her younger siblings. Now at the BYU Marriott School of Business, Judd feels at home in the strategy program, where leadership, hard work, and close bonds are valued—just as they were growing up.
From active-duty commission to serving as a member of the Army Reserves, Jared Sturgell is earning his MBA at BYU Marriott while assisting BYU’s Army ROTC.
Mason Dahl, a seventh-generation cattleman and senior in the strategic management program, sees himself as the future cowboy strategist of the beef industry.
BYU Marriott student Danny Dudley studies strategy to bring his passion for environmental conservation issues to business.
As a child, Bethany Bahr loved riding on towering roller coasters, and her mom would joke that Bethany wasn't scared of anything.
Jordan Sitterud, a native of Roseville, California, has always admired basketball player Michael Jordan.
Preston Haight, a senior at BYU Marriott, shares his faith led story to developing a passion for the world of marketing.
After initially failing BYU Marriott's introductory marketing class, Trapper Denton persevered and now helps other students do the same.
Not everyone would take being called "funny guy"; as a compliment, but strategy senior Michael Gibbs isn't everyone.
When Allie Jensen lost her mother to a lifelong battle with multiple sclerosis, she thought she would never be able to attend college. Now she is a brand-new BYU Marriott graduate.
Shannon Peterson always wanted to attend BYU, but finances prevented her from pursuing that option as an undergrad. However, Peterson never gave up on her dream, which she is now fulfilling 25 years later as an EMBA student.
With no experience in assisted living, starting a company in a new field was a daunting task for BYU Marriott MBA student Candice Rail.
BYU Marriott marketing senior, Dustin Leonard discovered that success comes through mentorship, pursuing his marketing passions, and seizing opportunities.
Growing up in Ajloun, Jordan, BYU Marriott MBA student Dunia Alrabadi had a goal at a young age to attend college in the United States.
Students in the MBA program at BYU Marriott fondly refer to fellow cohort member and 2022 class president Ethan Felix as their "MBA dad."
The potential to achieve lasting and meaningful success in life is within each of us—at least that's what strategy senior David Rawson says.
The more Breann Hunt learns about social impact causes, the more the strategic management senior envisions businesses changing the way they operate forever.
At home in Australia, strategy senior Jaysen Valdes felt that his goals were out of reach. However, he now uses his skills to reach all of his aspirations.

Inspired by the help and guidance he received from his peers and professors at BYU Marriott, marketing senior Parker Stohlton decided to give back.