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To senior Seth Knowlton, the president of the Marketing Association, succeeding in a leadership role isn’t about being a natural leader—it’s about being passionate, involved, and invested in helping others do their best.
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
Nine students were recently honored as 2022 Bateman Award recipients for their excellence both inside and outside the classroom.
This year marks a decade of the BYU Crocker Innovation Fellowship program, hosted by BYU Marriott. Teamwork is at the heart of the program, which is designed to be a transformative innovation experience for students from any major across campus.
Ashley Wallace's passion for service and learning has led her from the cliffs of Ireland to the people of Madagascar.
Aileen Hernandez has grown up navigating minority identities. "First-generation American" and "woman in business" are not just buzzwords; they describe her life.
BYU Marriott students competed against universities from across Utah in the annual 2023 MarketStar event.
Jordan Sitterud, a native of Roseville, California, has always admired basketball player Michael Jordan.
At new student orientation, BYU Marriott's newest marketing students experienced the tight-knit culture of their program by embarking on their first "family" rafting trip.
At the Creators' Kickoff, students learned about the excellent resources and benefits available to them through joining Creators, the new student association connected with the Rollins Center.
For a team of BYU Marriott marketing students, doing good in the community was more important than taking home the $20,000 first-place prize.
Preston Haight, a senior at BYU Marriott, shares his faith led story to developing a passion for the world of marketing.
After initially failing BYU Marriott's introductory marketing class, Trapper Denton persevered and now helps other students do the same.
As someone who has often felt like the odd woman out, Mikayla Cluxton recently created a startup, BeeFriend, to help alleviate loneliness in the geriatric population.
When Allie Jensen lost her mother to a lifelong battle with multiple sclerosis, she thought she would never be able to attend college. Now she is a brand-new BYU Marriott graduate.
In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
BYU Marriott marketing senior, Dustin Leonard discovered that success comes through mentorship, pursuing his marketing passions, and seizing opportunities.
Marketing students at BYU Marriott recently had a chance to network with sales professionals and compete for prizes at the event dubbed Salesapalooza.
Student entrepreneurs at BYU looking for guidance and financial backing now have the opportunity to receive both through the Rollins Center for Entrepreneurship and Technology's new Seed Grants program.
While a trolley bus system has not been used in Utah for 75 years, an antique bus will soon be gracing the streets of Provo thanks to BYU Marriott entrepreneurship senior Afton Ellis Long.
BYU Marriott School of Business marketing students won first place at the 2021 MarketStar Sales and Analytics Champion Competition.
BYU students across campus can gain a business background for any number of careers by earning the entrepreneurship minor.
Entrepreneurship is, in many ways, the lifeblood of our economy. Each year, more than half a million businesses are started, and millions of jobs are created in the United States alone. Additionally, the entrepreneurial itch helps advance technology and diversifies the economy.
While entrepreneurship has been a lifelong goal for senior Nathan Miller, he did not fully commit to his dreams until listening to a guest speaker in one of his BYU Marriott classes.