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Each fall Peter Ward leads his students as they climb Rock Canyon’s rugged walls. Both in rock-climbing classes or ExDM research classes, Ward teaches students how to interlace academic and spiritual studies.
To senior Seth Knowlton, the president of the Marketing Association, succeeding in a leadership role isn’t about being a natural leader—it’s about being passionate, involved, and invested in helping others do their best.
Macy LeCheminant began college with plans to become a professional vocalist, but a medical diagnosis altered those plans. Now an ExDM student, LeCheminant allows her optimism to shape her opportunities.
Two weeks into his first semester at Brigham Young University, Aaron Scribner sustained severe facial injuries in a grisly zip-lining accident. Though his injuries altered his life for four months, the experience design and management (ExDM) student at the BYU Marriott School of Business overcame a steep recovery and found a renewed drive to positively impact others.
Senior Kirsten Keith has embraced the BYU Marriott marketing program’s emphasis on community.
You could say that Gerald “Jerry” Petersen earned his master’s degree in marketing from BYU because he loved to sing.
Katelyn Bell, a senior in the ExDM program at BYU Marriott, helped plan the launch for the Sorensen Center for Moral and Ethical Leadership, which included a zipline across Brigham Square on campus.
BYU Marriott alumna Krislyn Powell has a knack for creating connections, whether as a yogi, an administrator, or a volunteer.
When she was in fourth grade, Michaela Horn wanted to run for class president. So when the sign-up sheet landed on her desk, she wrote her name down.
Adjunct marketing professor Scott Rackham brings his experienced flavor to the classroom.
Neil Lundberg, the chair of the Department of Experience Design and Management, has witnessed the ExDM program change and evolve.
April Teames Gantz, a senior in the user experience (UX) design program at BYU, finds joy through working with teams in the BYU Marriott's Rollins Center.
As a student at BYU Marriott in the then-fledgling ExDM program, Breck Laing developed transferable business skills to broaden his career opportunities.
Alexa Fox is using the BYU Marriott experience design and management program's blend of creativity and business skills to prepare for a career in consulting.
At BYU Marriott, seniors are not the only ones looking for a final project. After teaching for 23 years, Brian Hill searched for a capstone to his ExDM career.
Rebecca McCarron Greenhalgh is no stranger to smart wordsmithing, so it was unusual when she was suddenly speechless during an important Zoom meeting.
Jordan Sitterud, a native of Roseville, California, has always admired basketball player Michael Jordan.
Tyler Hardy was one day away from finishing his mission in Veracruz, Mexico, when he got an unexpected phone call. His older brother, Greg, had been seriously injured in a work accident.
BYU Marriott recreation management and youth leadership alumnus Brandon Gilliam can think of few things better than helping young people develop their passions.
Darron Billeter cherishes the moments when his students knock on his office door for a quick visit.
Preston Haight, a senior at BYU Marriott, shares his faith led story to developing a passion for the world of marketing.
After initially failing BYU Marriott's introductory marketing class, Trapper Denton persevered and now helps other students do the same.
BJ Allen hopes to share his passion for sales to his fellow students in the BYU Marriott School of Business marketing program.
A conversation Ross Storey had with a stranger on his church mission led him to change his career plans. Storey is now an ExDM adjunct professor and works at the MTC.