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Classroom MBA Marketing 2010–2014

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Student Experiences

Fast-Paced Learning Drives Students

2 Min Read

With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace. 

Student Experiences

Feeding the Fishers of Men

2 Min Read

Changing the missionary age infused excitement and opened doors for many new opportunities. It also created a few challenges. One of these challenges at the Provo MTC was how to prepare and serve as many as 10,000 more meals a day.

Student Experiences

Understanding Consumers' Minds

2 Min Read

After standing on one foot while trying to decide which printer to buy, students hobble out of 340 TNRB with some extra credit but without the slightest clue what their answers will be used for.

Student Experiences

Marketing 2.0

2 Min Read

This class doesn’t have a textbook. In fact, some of the required reading comes from Wikipedia, a taboo for just about any other class on campus. But the syllabus states it bluntly: “Text: none; it would be outdated anyway.”