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You might only fantasize about being a lord or lady when a certain period drama graces your screen, but you still have an estate to manage. Whether modest or grand, your earthly assets are just like those of Downton Abbey’s fictional family: you can’t take them with you.
The Golden Arches. The Swoosh. Colonel Sanders. Strong logos and symbols are often as valuable in the corporate world as the products and services they represent. And one slight tweak can be the difference between colossal sales or devastating losses.
Think of it as the barcode’s hip, tech-savvy cousin. QR (quick response) codes allow users to scan a black-and-white box with their smartphones and instantly link to data, videos, music, or a bevy of other knowledge.
It’s an often thankless job with bad hours and few days off. Running a home and keeping a family going may not require a board of directors, but that doesn’t mean it’s not demanding.