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It reads like a worst-case scenario: you’re slicing through rough air to check on an offshore oil rig when the unfathomable happens—the chopper goes down. Would you survive?
The Golden Arches. The Swoosh. Colonel Sanders. Strong logos and symbols are often as valuable in the corporate world as the products and services they represent. And one slight tweak can be the difference between colossal sales or devastating losses.
It seems like only a few years ago that I sat where you are sitting. I was an English major, and that meant that I liked reading and writing. It also meant that I had no idea what I was going to do with my career.
The Sound of Music swept the box office, Martin Luther King Jr. led thousands to Alabama’s capital, and the first commercial satellite launched into orbit. The year was 1965, and the BYU MPA students of the inaugural class were collecting their diplomas and preparing to embody the credo “Enter to learn; go forth to serve.”
It’s supposed to be the most wonderful time of the year, but multiplying invites, conflicting schedules, and lengthy family visits can make the holidays more hectic than happy.
Around the world, young social entrepreneurs are leading the way, rewriting the rules, and changing the world. It pays to do good.
We have a son who is studying at the Marriott School. When he was about three years old, our family was living in the Governor’s Residence in Salt Lake City.
Suit, socks, and, of course, a toothbrush—you’ve loaded your carry-on, but what about your smartphone? Travel apps can get you off the beaten path, keep you on budget, and deflect boredom in Terminal 2.
Sam sits to your left, but you know him as “the doomsayer.” With each new project, he prophesies epic failure and marks every email urgent—including the one about not microwaving strong-smelling food in the break room.
Katalin Bolliger’s first trip outside of the United States was just the experience she wanted—eight thousand miles away from campus and surrounded by tigers and elephants.
Curtis Bedont thought he knew what it meant to be in the military. Though he spent his formative years on bases in foreign outposts, his fighter-pilot father never faced deployment.
Four students walk into a room: a chemical engineer, statistician, computer scientist, and business strategist. It might sound like the beginning of a gag, but bringing together savvy students from a variety of disciplines is what the Marriott School’s Crocker Innovation Fellowship is all about.
It’s been twenty-five years  since BYU’s School of Management was rechristened in honor of J. Willard and Alice S.  Marriott. To celebrate the silver anniversary, seven couples recount how their time in the Tanner Building paid the ultimate dividend: a life of wedded bliss.
After a holiday season brimming with sugar and spice, it’s time to start thinking about your waistline. Instead of the all-or-nothing dieting approach many Americans adopt each January, why not just make a few simple tweaks?