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Of the approximately one thousand cars, trucks, and SUVs on display at last year’s Los Angeles Auto Show, not one car featured the distinctive blue and silver logo of the Swedish automaker Volvo. Instead, visitors to the Volvo booth found a curiously empty stage, a banner that read, “Don’t buy our cars,” and a warm invitation to explore the company’s new subscription service, Care by Volvo.
Michelle Rhodes had been a widow for about eighteen months when she joined a Facebook group for Latter-day Saint widows and widowers that several people had suggested she join.
Between scrolling through social media and searching on the web, we are bombarded with video ads every day.
In the next few months, workplaces across the country will celebrate some of the best-known holidays in North America, including Thanksgiving and Christmas.
The blow-by-blow on how to promote peace in the workplace and negotiate through conflict.
Reboot Your Career with Social Media
It reads like a worst-case scenario: you’re slicing through rough air to check on an offshore oil rig when the unfathomable happens—the chopper goes down. Would you survive?
The Sound of Music swept the box office, Martin Luther King Jr. led thousands to Alabama’s capital, and the first commercial satellite launched into orbit. The year was 1965, and the BYU MPA students of the inaugural class were collecting their diplomas and preparing to embody the credo “Enter to learn; go forth to serve.”
You might only fantasize about being a lord or lady when a certain period drama graces your screen, but you still have an estate to manage. Whether modest or grand, your earthly assets are just like those of Downton Abbey’s fictional family: you can’t take them with you.
The Golden Arches. The Swoosh. Colonel Sanders. Strong logos and symbols are often as valuable in the corporate world as the products and services they represent. And one slight tweak can be the difference between colossal sales or devastating losses.
The prototype wasn’t pretty. Wrapped in tinfoil and dotted with hand-drawn circles, the cardboard cylinder could have easily passed for an elementary school project, but the student entrepreneurs didn’t mind.
It’s good to be back at BYU. There’s not another campus in the world that I have visited half as often as BYU. For many years, EY has been the number one employer of BYU students, and most years BYU has been the number one source of candidates for EY. It’s a wonderful two-way relationship.