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Student Experiences Fall 2009 Summer 2022 Winter 2011
In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
With laptops charged, whiteboards cleared, and markers ready, it’s now up to the Executive MBA students’ careful positioning and strategic thinking to navigate the intricacies of a simulated marketplace. 
Filled with fine granular rock and mineral particles, sandboxes are a child’s paradise. They foster creativity in a realm of seemingly endless possibilities. The pull is so strong they often attract even the family cat.