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In a world of seemingly endless choices, today’s consumers don’t often travel a linear path when making a purchase.
Gandhi has a story. Winston Churchill has a story. Martin Luther King Jr. has a story. Great leadership is interwoven with great stories, and often this leadership comes when leaders perceive the power of their own stories.
In sports, there’s no better way to learn proper technique than from an accomplished athlete. Likewise, there’s no better way to train for resumé writing and job interviewing than with those who do the hiring.